Wednesday, October 30, 2019

Roots of British Intelligence Essay Example | Topics and Well Written Essays - 2500 words

Roots of British Intelligence - Essay Example Also important to note was the fact that the formation of this Intelligence Branch did not create a service-wide acceptance of the contributions of intelligence to war or peace. During the Boer War, Britain was forced to realize the importance of intelligence, as it failed to incorporate intelligence operations in its strategy and implementation. This forced Britain to focus in on how intelligence could be used during both war and peacetime. 1 A main obstacle to the place of intelligence in the 20th century British army focused on the delineation of the objectives of intelligence operations as well as being able to recognize what kind of person would be required to place those concepts into effect. It is important to remember that the concept of peacetime preparation for field intelligence had not been distinguished clearly at this time, and gathering military intelligence during times of peace was very overt as well as ad hoc in approach. Furthermore, other issues stood out as well. Wartime interactions between intelligence officers and soldiers were often filled with feelings of mistrust, and there was also no solid approach or agreement about training different intelligence corps at this time. The time of the Boer War through the beginning of the First World War demonstrated the makings of a commitment to intelligence as a need, and a desire to train professional intelligence officer corps developed. This commitment an d appreciation, however, were not adequately translated into policy implementation, and the outbreak of war in 1914 found Britain's military intelligence preparations to be woefully inadequate for the issues that would lay ahead. 2 The military was able to recognize from the start that the type of officer to be involved in intelligence would be that of a different caliber. As far as the proper training of these men was concerned, however, it was open to some argument. It was obvious to see that the purpose of instructions and the lessons learned were not used at the turn-of-the-century War office. A good example of this is the fact that the start of the Boer War actually revealed that British military intelligence was extremely disorganized. It was obvious that the military could not predict of prepare for the start of the war, and the Intelligence Division's efforts here were hurt because they did not have enough training or resources, probably resulting from the fact that the army's leadership was also not interested in making the best use of them. However, as the Boer War came to a close, it became clear that British intelligence was evolving into something that was much more organized and useable, although this certainly did not promise for this concept of intelligence to play a large role in military affairs. Another factor that hurt this development of intelligence was the fact that all of the intelligence work made during the war was de-emphasized after the post-war demobilization. The Royal Commission on the War in South Africa, which reviewed all aspects of the origins and conduct of the war, seemed very happy with the prewar focus of the intelligence department as well as its ability to become more organized. As a result, they suggested that there was no necessity for general departmental reform or a more permanent or consequential peacetime intelligence establishment. The ad hoc

Monday, October 28, 2019

English Should be Declared the Official Language Essay Example for Free

English Should be Declared the Official Language Essay In recent years, the America’s ability to resolve cultural diversity and political unity has been challenged at new level. The influx of immigrants from Asia, Africa and Latin America has brought changes in the character of many natives and accelerated demands for government services in their own languages. The aspect of linguistic diversity has in fact sparked insecurity about national unity and fostered a wave designed to make English the official language in the United States (Inhofe and Munoz  ¶1). Entrenched in the politics of language and especially making English the official language in United States is the deeper contest of American identity and means of preserving it. Ensuring a common official language create and establish the foundations of national unity, on top of enhancing ethnic harmony. Policymakers and some American citizens have responded to this issue in various ways. Court decisions, administrative regulations and federal laws have always favored the ultimate use of other languages in public offices, but most citizens have favored English language as a valued symbol of American nationhood worthy being established and defended for (Zehr 23). Pros of English as Official United States’ Language Although lawmakers in the United States have lingered on deciding on endowing English with a special legal status, it was assumed that a common language would develop in America. To affirm this hypothetical assumption, linguistic researchers consistently found out that the typical pattern of language usage among the immigrants to America shifted from non-English in the first generation of immigrants to use of the many languages in their surrounding neighbors in the second generation and the reverted to English in the third generation (Scholastic  ¶1). This was because speaking English was the only way to cope up for the new immigrants to adequately adapt to the society they found in America, increase their earning potential, for students to succeed in schools, and eventually enhance their future career options in the land of many opportunities. The immigrants and their descendants learned English not because the law forced them to due to the reason that learning English was a precursor to helping them get ahead in America. The debate of making English the United States’ official language is founded on the believe that the stability of the American institutions and values heavily depended on cultural homogeneity. The America’s citizens and courts have sent clear message that people should unite behind a common official language and especially English which has been grasped by the majority and help foster American values that appreciate one another in that cultural diversity. By helping the immigrants learn the official language would ensure that the services from government institutions are accessible to all and by extension would enable save taxpayers money initially used to cater for those services of an interpreter (Gillespie  ¶ 1). Looking at the bigger picture, bilingual systems like in education require special services which prove to need a lot of money and more so create segregation on ethnic groups against the values endeavored to be achieved in the American dream (Inhofe and Munoz  ¶1). Let’s look at the issue in this perspective; suppose an employer wanted to train employees of different native languages what would he or she do? Having that common language is a major boost as everyone would endeavor to just be literate in it and break the barriers of language (Cincinnati  ¶ 1). Training people in their native language narrows the perspective to ethnic level and would mean a lot of trainers-unnecessary expense of the company. On the issue of language rights, which are mostly demanded by ethnic minorities, they are symbolic affirmation of their continued attachment to their original cultures. In the context of international arena, people have started thinking globally; the revival of ethnic consciousness does not anchor well with postering that international standards and more specific the concern of national unity (Inhofe and Munoz  ¶1). Maintaining the ethnic lines brings about unrest and polarization as experienced in most parts of the world. United States is the greatest nation on earth and ensuring preservation of English as the official language would be a great feat of achievement for it would ease out discrimination in offices which occur because people cannot be understood or are discriminated simply because they cannot speak a certain language. Inhofe and Munoz ( ¶ 1) point out a Zogby International Poll established that eighty-five percent of the sampled expressed their support for making English as the language that should be used in all government operations. Surprisingly also, seventy-one percent of the Hispanics surveyed, were for the idea of making English as the official language in United States. This positivism has also been expressed in other polls and call for the implementation of bill that gives English the legal status as the official language and so there is no reason whatsoever to offer government services at extra costs in foreign languages. In cordial feat the Pledge of Allegiance and the National Anthem through English show the patriotism in bringing the nation together in the spirit of sharing the American Dream. Cons of English as Official United States’ Language The demographic and political changes that began in America in the 1960s opened an era of clash over language. It was the blacks who emphasized the values of ethnic distinctiveness and solidarity in the use of their native languages and other groups followed. Alleviating English to the status of English has all along been perceived as a way of weakening the group’s ethnic heritage, where activists especially Hispanics have articulated that language rights are constitutional privileges that deserve to be observed in the law (Gillespie  ¶ 1). This in fact advocated that the United States government should move beyond toleration minority languages in the private arena to promoting bilingual languages in its institutions. This has always remained as the biggest threat to ensuring that English is made legally the official language in the United States. According to Inhofe and Munoz ( ¶1) another reason that has been a draw back in ensuring English is legal recognized as the official language in America is because there are other languages that are also spoken by a considerable number of people like the Spanish. Spanish is said to be spoken by over forty million Hispanics in the United States at work, at homes and in their daily lives. Inhofe and Munoz ( ¶1) argue that by virtue of making English as the official language and relieving the government role of assisting non-English speakers and this could spell doom to those who cannot quickly learn English. It is agreed that people can learn English and money can be devoted to helping non-English speakers learn but the trick comes in passing a law that would magically expect people learn promptly may proof to be hard (Cincinnati  ¶ 1). Minority activists have all along supported cultural maintenance programs that teach children subjects in English and their native language in their education. The concept celebrates the multicultural conception of identity in America and in the process celebrates ethnic consciousness. The symbolic importance considerably undervalues the English language on the specter of accepting the bicultural approach, where the culture of a group is embedded in their language (Zehr 23). Cincinnati ( ¶ 1) argues that the United States has never declared an official language because of the drawbacks that are faced in trying to do so and many people have tried without much success. In 1780, a congress man John Adams proposed to the congress for English to be made the official language, but he received much criticism where the proposal was deemed as threat to individual liberty and undemocratic. Over the years whenever the debate arose, there have been people on both sides (Scholastic  ¶1). Only twenty-seven states have officially made English their official language others remaining in the dark. Others people are opposed to the stand of making English official language simply because their business of translation would be affected as learning English for Spanish people they can understand and translate the manuscripts themselves (Cincinnati  ¶ 1). Scholastic ( ¶1) points out that the estimates according to a U. S. English Inc. , a group that is a proponent of declaring English as the United States official language, there are close to 322 languages spoken by the citizens in the country. Twenty-four of these languages are spoken almost in every state. Statistics has it that Wyoming has the fewest languages fifty-six in number while California State has the highest, two hundred and seven in total. Cincinnati ( ¶ 1) strongly argues that because the U. S is a nation of immigrants as rightly proved by the numbers, declaring English as the official language would be impeachment of the individual rights for those incapable of speaking English, who on the other hand pay taxes and should be served their languages notwithstanding. Gillespie  ¶ (1) reminds us that when the question of language comes up many argue that it is aimed at dividing as it has remained a hot button to touch. Many politicians argue that immigrants have been coming to America and have consequently contributed without holding back to the nation and eventually working to fulfill their dreams of better lives for their families and themselves. For this reason declaring English as an official language these immigrants would turn their backs on the American common dream. Conclusion The many reasons brought forth strongly propose that English should be made the official language of the United States. On the other hand, valid opposition on the issue also comes up, bearing weight which should be negated at policymakers’ peril. English as the official language has many benefits to offer to the American citizens and the national unity at large. Homogeneity in language would cut down unnecessary costs encountered in the education and in judicial courts not forgetting polarization of the ethnic groups overtly felt and seen around the world. Moreover, it would be a plus in enhancing stability of the American institutions. The pros override the cons and supporting English as official language in the U. S would bring more benefits than the demerits expressed.

Saturday, October 26, 2019

Letter to President Coolidge :: essays research papers

President Coolidge:   Ã‚  Ã‚  Ã‚  Ã‚  Although some people believe that we, as a country, don’t have enough room for all these hard working immigrants, there comes a time when we need to realize the real basis of this country. We are all immigrants, in our own way, some of us may have been born here, but we do not all come from here. We all have ancestors that come from somewhere in Europe, or somewhere else. No one is a natural citizen except perhaps the Native Americans.   Ã‚  Ã‚  Ã‚  Ã‚  To not grant someone entrance into our great nation is not only unethical, and immoral, but also unconstitutional. Everyone deserves his or her fair chance. The real questions when talking about the Immigration Act is, do we take the risk, do we let these people into our country and let them become free, or do we just shoot them down and tell them that they have to live there lives with religious persecution.   Ã‚  Ã‚  Ã‚  Ã‚  If we do not let theses people in the America, the great nation, than we are in a way not letting people become free. We are preventing people from living the lives they want to live. Most of all we are feeding communism, and foreign army’s with people that want to live in the Americas but we wont let them. Think of all the people that would come and live in America, the United States of America, The Land of The Free, and join our Army, our Air Force, our Navy, and our Marine Core. Talk about one great nation. Think of all the farm hands, all the people striving to make a living by helping in anyway they can.   Ã‚  Ã‚  Ã‚  Ã‚  When it comes time to make a decision, I hope that you consider these factors. And see how great of a nation we may become with these immigrants that just want a chance.

Thursday, October 24, 2019

Racism in Tatum

In the society of today, racism is still prevalent even though many people remain ignorant to it. According to Tatum (1997), racism is â€Å"a system of advantage based on race† (p. 126). Tatum also states that racism is a form of oppression, either from outside forces or people of color who have internalized oppression. In different ways Tatum describes racism, for example that preschoolers are exposed to early stereotypes in an early age by films they see. In addition she writes about how one of her students could not believe that Cleopatra was a black woman because the rationalization of the student was that Cleopatra couldn’t have been black for she was beautiful. The views of that student in the subject of perceiving beauty is obviously misconstrued. According to Tatum (1997), â€Å"if one defines racism as a system of advantage base on race†¦people of color are not racist because they do not systematically benefit from racism† (p. 128). In Peggy McIntosh’s essay â€Å"White Privilege†, she list all the privileges she has came in contact with, sometimes unknowingly, that are tied in with her race. According to McIntosh (1988), â€Å"whites are carefully taught not to recognize white privilege, as males are taught not to recognize male privilege† (p. 178). Instead of knowing all the benefits and privileges one certain race has, those who have white privilege are unknowing in the privileges they receive or choose to ignore them. McIntosh also states that â€Å"obliviousness about white advantage, like obliviousness about male advantage, is kept strongly inculturated in the United States so as to maintain the myth of meritocracy, the myth that democratic choice is equally available to all† (p. 182). Her statement repeats her earlier sentiments that many of those who have white privileges do not acknowledge the fact that they have certain privileges that non-white people do not have because they want to believe in the myth that everyone is equal and everything is available to all those who deserve it. No matter how much people want to believe that everything is democratically equal, in reality it is not at all. Racism has been ingrained in history since the beginning of time. There were rules and regulations to continue separation between races. In Pem Davidson Buck’s essay, â€Å"Constructing Race, Creating White Privilege†, goes through history and mentions the different rules and consequences that are made to insure that people do not associate with other races or marry them. According to Buck (2001), there were laws â€Å"to keep the racial categories separate, a 1691 law increased the punishment of European women who married African or Indian men† (p. 33). In today’s society there is not law that would punish two people in matrimony, but they are stigmatized by both their races. For example if a mixed couple were seen walking down the streets, passersby will be prejudice against them and not see that they are married for love and that it doesn’t matter what their skin color is. All the authors who write about racism have similar notions. The authors can agree that they consider â€Å"White† to be the dominating race, though some want to change that perspective of domination. Through history it is shown that racism existed and will continue to exist today. Racism lingers around every corner, possibly without one even knowing it is present. However, how we perceive racism and the changes we can make in the behavior will slowly change the way racism is ravaging through society. The world is an imperfect world, but perceiving it differently will make the greatest change of all.

Wednesday, October 23, 2019

Portrayal Of Religion In Literature

Religion plays an important role in every man’s life. Its impact is manifested on every person daily affairs and his or her behavior. Hundreds of literatures that explicitly tackle religion have already been written. While the list may be inexhaustible, the Metamorphoses, Aeneid, Inferno and Odyssey serve as some of the popular literary works where a religious strand can be looked into.The fact that the Metamorphoses by Ovid composed of mythological stories printed in the form of poetry gives one the first impression that divine beings are already incorporated into the book and that, consequently, the â€Å"myth† in these literary piece may have something to do with religion. True enough, the various sections found within the book have a common subject— the power of a divine entity and how such power determines the fate of men. Most of the transformations that happen in the stories are of people being â€Å"punished† for â€Å"the sins† they have co mmitted (Ovid, p.171).This punishment of sins can be taken to mean as one way of reflecting justice in the sense that the action of man is essentially incorporated with a corresponding responsibility and that God—or religion—has a corresponding role in the provision of these sanctions. By focusing on the relationship between the individuals and God in the Metamorphoses, one can immediately draw the idea that religion is the binding force between the two, bridging the invisible—and perhaps inconceivable—distance that separates the mortal from the immortal.Metamorphoses shows great belief in the power of God such as the instance of ‘creation’ where â€Å"the king of the gods divided the year into four new seasons† (Ovid, p. 10) and the belief that every person committing a sin should undergo a punishment such as â€Å"impiety and its awful punishment† (Ovid, p. 293). All his stories tell us widely of the power and influence that G od and religion has on people. Dante Alighieri’s Inferno begins on Good Friday and ends on Easter day showing the awareness of the author on these two crucial Christian doctrines that focus on God.Dante tries to create a creative connection between a person’s sins on Earth and the sentence the man or woman gets in Hell such as the case when people are â€Å"condemned for gullet sins† (Alighieri, p. 51) and â€Å"for carnal sin† (Alighieri, p. 41). The angry people are made to stifle on mud, the enraged people assault each other, the greedy people are forcefully made to eat human excreta etc. All these inspirations grant the majority of Inferno’s moments of stunning descriptions and representational power, and also provide to shed light on the primary theme of Dante—the flawlessness of God’s fairness.Readers might feel that the torments that Dante underwent were very harsh, yet the author justifies the fact that sinners are punished ac cording to the severity of their sins. According to Dante, God’s justice appears as strictly purposeful, unthinking, and remote, and that â€Å"divine justice searches the moral character of all created beings† (Alighieri, p. 324). There appears to be no mitigating situations in Hell, and punishment is a must for every sinner. People who show sympathy to the people suffering have a lack of thoughtfulness.Taking into account his Inferno, Dante appears to be a strict follower of Christian principles, or at least a literary author who employs the Christian conception of Hell in order to amplify the main contentions behind Inferno (Sanders, p. 112). As Dante feels that fraud is a greater evil compared to violence, the main intention of the author is not to think about evil but to teach and support the importance of Christian principles. It can also be observed that Dante’s intention in writing Inferno is to show a brief picture of the terrible political activities i n the fourteenth-century of Florence.This has a major role in the religious conception of Inferno because, through the literary work, Dante stresses his personal view that Church and the State are not different but identical authorities on Earth. This reflects the idea that religion should take an authoritative role in the context of the larger society. Dante also gives many references to the Greek and Roman community. According to Dante, religion and faith takes the topmost place in a person’s life and religion has its impact on any person who has faith in God and believes in Hell and being punished for the evils and sins he has committed.Dante illustrates this point by stating the instance where â€Å"Saint Paul, the chosen Vessel, came to carry back a strengthening of that faith from which salvation always must begin† (Alighieri, p. 13). On the other hand, The Aeneid tells the story of how something great got started, how Aeneas had to let go Troy to form a new Rome . One of the most unforgettable incidents is when Aeneas weeps on leaving Carthage. Virgil shows how the messenger of the gods indirectly asks Aeneas to leave Troy (Virgil, p. 140).It is perhaps a manifestation of divine intervention, as most people call it, which leads one into the realization that a Divine entity manifested through religion has a lot to do with the affairs of human beings. Since the course and purpose of Aeneas’s path are destined and that the pain and fame he had to face in combat as the story continues cannot change his fate, God would have certainly have had a huge role in changing Aenas fate. It tells us that The Aeneid is inclined to relating how a Divine authority has the power to greatly alter the lives of men.In essence, The Aeneid shows consideration for the belief in gods in the exploits of ancient kingdoms, such as the passage â€Å"the King of the Gods has sorted out your fate, so rolls your life, as the world rolls through its changes† ( Virgil, p. 116) The Trojans moving from Troy to Italy are shown in the first part of Aeneid. Dido the Queen wishes Aeneas, but destiny rejects her, and the desire for Aeneas makes her commit suicide. Virgil wrote the Aeneid in a period of the Golden age of Roman Empire when Caesar Augustus was the emperor.Virgil compares the biased and communal circumstances of his period with the hereditary custom of the idols and Greek gods, to show that the political rule under Augustus was traditionally resulting from the gods. Since The Aeneid is filled with foresight and mystical calculations, with dreams, strange visits from people who are dead, puzzling omens, and messengers from God, it can hardly be denied that the story itself is filled with religious precepts that correspond to contemporary society.The weather is used as a power to express God’s will. The storm at the start represents the fury when Juno sends it. The Goddess Venus protects the Trojans by calling the God Neptune. A ll these instances show faithfulness in the context of the literary piece inasmuch as it reveals the significance of a deep faith and belief in God and religion. Meanwhile, Homer’s Odyssey is the story of a man with many complications surrounding him.In this literary piece, the power of God and faith in religion is shown when Greek gods come in various forms to relate with humans. The story also reveals that the gods show compassion to mortals such as the instance when Athena said that her â€Å"heart breaks for Odysseus, that seasoned veteran cursed by fate so long† (Homer, p. 79). It tells us that, although gods have superior power above all mortals, they nevertheless have (or at least some of them do have) a sense of pity and remorse for the wretched conditions of humanity.It gives us the impression that gods do have a definitive role in the lives of mortals at least in the context of Odyssey. All these literatures have one thing in common—religion or religio ns have implied meanings and consequences to the life of the characters. The characters in the literary works are widely influenced by their corresponding Divine Beings and their religion and that the differing status between the struggling individual and the powerful Divine Beings shows how one is subordinated before the other.

Tuesday, October 22, 2019

The Major Congressional Checks on the Presidential Authority

The Major Congressional Checks on the Presidential Authority Introduction The US government is tripartite, and its branches perform the critical role of performing checks and balances on one another to as a way of preventing any of the branches from overstepping its mandate.Advertising We will write a custom essay sample on The Major Congressional Checks on the Presidential Authority specifically for you for only $16.05 $11/page Learn More For instance, the limits to presidential powers include a political culture that has as one of its characteristics features a distrust of government and an array of congressional checks on presidential authority, including the ability to approve presidential appointments, the laws that the president wishes to approve and the budget to the executive departments. This essay will examine the congressional powers in relation to checking on the presidency. How the Congress checks on the presidency The Congress has powers to check on the presidency in different aspects one of which is che cking on the budgetary allocations by the executive. The creation of a budget requires integrity given the massive amounts of cash involved, and as such, Congress ensures that the budget drafting process by the executive is both transparent and appropriate. The Congress performs this role by debating and approving or rejecting budgets depending on their perceptions of the budgetary allocations (Gitelson, Dudley and Dubnick 60). The president can only recommend a budget for congressional consideration, but the actual appropriation of funds lies in the hands of the Senate and House of Representatives. Congress can also challenge the treaties signed by the president is Congress feel that it is inappropriate. This issue has however attracted much debate centered on whether the president should have the final word on approving or discarding treaties. As noted by Gunter (354), these debates arrived at the conclusion that the president is not the only one affected by the treaties as an ind ividual and as such, granting the presidency the last word on treaties would be according it too much power as an individual, is not the one actually affected by these treaties on the ground. And as such, the president should not be the only one to decide the fate of treaties. Even though Congress lacks the force of law, there are numerous ways by which it can exact restrictions on a military operation, including the denial of Congressional authorization, disapproving resolutions and specific reporting requirements. These restrictions provide the Congress with opportunities to signal its opposition or the limits of its support and to impose political costs on the president and his senior advisors for pursuing intervention policies that deviate from Congressional preferences.Advertising Looking for essay on government? Let's see if we can help you! Get your first paper with 15% OFF Learn More For example, Congress may threaten to vote on War Powers question, o r through complaints about the absence of prior consultation, insistence on extensive consultation, ons of US presidents who were impeached by Congress include President Johnson in 1868 and most recently, President Clinton in 1998. Another way in which Congress checks on presidential powers is through its capabilities to confirm or reject presidential nominees for executive and judicial positions. Before assuming office, the Senate has to debate the nominated candidates and based on the votes; a candidate may either be approved or rejected.Advertising We will write a custom essay sample on The Major Congressional Checks on the Presidential Authority specifically for you for only $16.05 $11/page Learn More Conclusion The constitution gives the government authority to the government’s three branches each with its specific roles concerning the running of day to day governmental duties. Each branch is governed by a checks and balances system that ensures that all the three branches cooperate in making important decisions. This essay has explored various ways by which Congress checks on the executive. Ehrman, John, and Flamm, Michael. Debating the Reagan presidency. Lanham, MD: Rowman Littlefield, 2009. GÃ ¼nter, Gerald. Constitutional law. New York: Foundation Press, 1991. Gitelson, Allan, Dudley Robert, and Dubnick. Melvin American Government: Student Choice Edition. California: Good Cengage Learning, 2008. Heath, David. The Congress of the United States. Mankato, MN: Capstone Press.

Monday, October 21, 2019

Korean War1 essays

Korean War1 essays The Korean War was the first war in which the United Nations played a major role in. It was also part of the cold war between the US and Soviet Union. One of the deadliest war in history, it took many lives in such a short span of time of three years. Even after all these deaths, the conflict isn't completely resolved in Korea. There are still American troops stationed in South Korea, in case the Communists decide to take aggressive action. In WW II, Japan had gained control in Korea. At the end, when Japan was defeated by the Allies, the US and Soviet forces moved in Korea . Korea was divided to serve as the purpose to move the Japanese troops out. The line which was at the 38th parallel divided the country in about half. The Soviet forces were responsible for the north and the US for the south part of Korea. Later, this partition was made permanent. In 1947, the UN declared for elections to be held in all of Korea to decide one government for the country. However, North Korea refused to take part in the elections and didn't allow it. So on May 10, 1948, South Korea voted for a national assembly which set up the Republic of Korea. On September 9, North Korea set up the Democratic People's Republic of Korea. North and South Korea claimed the whole country and their troops fought several times between 1948-1950. The US removed it's troops from South Korea in 1949. It also said that Korea was outside of US defense line. North Korea saw it's chance for military action to take over South Korea. In June 1950, North Korea surprised South Korea with an attack. At the time, the North Korean Army had 135,000 soldiers, most of them veterans of WW II. It also had airplanes, tanks, and artillery that outnumbered South Korea by three to one. On the other hand, South Korea had 65,000 combat troops who had small arms and light artillery. On the day the war began, the UN Security Council issued a resolution demanding th...

Sunday, October 20, 2019

Mixture Definition and Examples in Science

Mixture Definition and Examples in Science In chemistry, a mixture forms when  two or more substances are combined such that each substance retains its own chemical identity. Chemical bonds between the components are neither broken nor formed. Note that even though the chemical properties of the components havent changed, a mixture may exhibit new physical properties, like boiling point and melting point. For example, mixing together water and alcohol produces a mixture that has a higher boiling point and lower melting point than alcohol (lower boiling point and higher boiling point than water). Key Takeaways: Mixtures A mixture is defined as the result of combining two or more substances, such that each maintains its chemical identity. In other words, a chemical reaction does not occur between components of a mixture.Examples include combinations of salt and sand, sugar and water, and blood.Mixtures are classified based on how uniform they are and on the particle size of components relative to each other.Homogeneous mixtures have a uniform composition and phase throughout their volume, while heterogeneous mixtures do not appear uniform and may consist of different phases (e.g., liquid and gas).Examples of types of mixtures defined by particle size include colloids, solutions, and suspensions. Examples of Mixtures Flour and sugar may be combined to form a mixture.Sugar and water form a mixture.Marbles and salt may be combined to form a mixture.Smoke is a mixture of solid particles and gases. Types of Mixtures Two broad categories of mixtures are heterogeneous and homogeneous mixtures. Heterogeneous mixtures are not uniform throughout the composition (e.g. gravel), while homogeneous mixtures have the same phase and composition, no matter where you sample them (e.g., air). The distinction between heterogeneous and homogeneous mixtures is a matter of magnification or scale. For example, even air can appear to be heterogeneous if your sample only contains a few molecules, while a bag of mixed vegetables may appear homogeneous if your sample is an entire truckload full of them. Also note, even if a sample consists of a single element, it may form a heterogeneous mixture. One example would be a mixture of pencil lead and diamonds (both carbon). Another example could be a mixture of gold powder and nuggets. Besides being classified as heterogeneous or homogeneous, mixtures may also be described according to the particle size of the components: Solution: A chemical solution contains very small particle sizes (less than 1 nanometer in diameter). A solution is physically stable and the components cannot be separated by decanting or centrifuging the sample. Examples of solutions include air (gas), dissolved oxygen in water (liquid), and mercury in gold amalgam (solid), opal (solid), and gelatin (solid). Colloid: A colloidal solution appears homogeneous to the naked eye, but particles are apparent under microscope magnification. Particle sizes range from 1 nanometer to 1 micrometer. Like solutions, colloids are physically stable. They exhibit the Tyndall effect. Colloid components cant be separated using decantation, but may be isolated by centrifugation. Examples of colloids include hair spray (gas), smoke (gas), whipped cream (liquid foam), blood (liquid),   Suspension: Particles in a suspension are often large enough that the mixture appears heterogeneous. Stabilizing agents are required to keep the particles from separating. Like colloids, suspensions exhibit the Tyndall effect. Suspensions may be separated using either decantation or centrifugation. Examples of suspensions include dust in air (solid in gas), vinaigrette (liquid in liquid), mud (solid in liquid), sand (solids blended together), and granite (blended solids). Examples That Are Not Mixtures Just because you mix two chemicals together, dont expect youll always get a mixture! If a chemical reaction occurs, the identity of a reactant changes. This is not a mixture. Combining vinegar and baking soda results in a reaction to produce carbon dioxide and water. So, you dont have a mixture. Combining an acid and a base also does not produce a mixture. Sources De Paula, Julio; Atkins, P. W.  Atkins Physical Chemistry  (7th ed.).Petrucci R. H., Harwood W. S., Herring F. G. (2002).  General Chemistry, 8th Ed. New York: Prentice-Hall.Weast R. C., Ed. (1990).  CRC Handbook of chemistry and physics. Boca Raton: Chemical Rubber Publishing Company.Whitten K.W., Gailey K. D. and Davis R. E. (1992).  General chemistry, 4th Ed. Philadelphia: Saunders College Publishing.

Saturday, October 19, 2019

Michigan Liquor Control Commission Research Paper

Michigan Liquor Control Commission - Research Paper Example This paper will discuss the issues associated with the Michigan liquor distribution system. It will also explore the best possible solutions to the problems from managers’ perspectives. If the government had properly redesigned Michigan liquor distribution system, current issues in the distribution process would have been resolved to some extent. The state of Michigan maintains a three-tier liquor distribution system that builds strong legal walls between state-approved wholesalers, suppliers, and retailers (legal issues†¦, 2010). This traditional liquor distribution system imposes more costs on consumers as it limits the chances of market competition which may end up on price cuts. It is advisable for the state of Michigan to ensure the private sector involvement in liquor distribution process as this practice would be beneficial for ultimate consumers. At the same time, authorities must ensure that the private sector operations fully comply with the state liquor distribution policies. From the case study, it seems that the number of state stores has remained fairly constant over the last years and this situation raises difficulties for both the state of Michi gan and the consumers. In order to resolve such issues, opening more stores in different cities of the state would be reasonable. Similarly, the existing three state-owned and operated warehouses may not be adequate to effectively and timely meet the needs of 12,000 retail licensees that serve the consuming public throughout the state. Hence, the Michigan Liquor Control Commission might conduct a detailed market study to identify the proper distribution channels that would improve the operational efficiency of the state liquor distribution system. It is also recommendable to close the existing 75 smaller second-tier state warehouses and allow the retailers to directly get liquor products from the state-owned warehouses. The elimination of second-tier state warehouses from the liquor distribution system would be helpful for the MLCC to trim down the current distributional cost of $20 million per year.

Friday, October 18, 2019

International Strategic Supply Management Term Paper

International Strategic Supply Management - Term Paper Example It is the responsibility of the Management to encourage all positive activities by individuals that leads to the attainment of the organizational goals and discourage all negative activities that proves to hinder the attainment of the organizational goals. All managers must have a single minded focus on attainment of the organizational goals. The strategic management process means setting the strategy for the organization. It can also be defined as the process by which managers make a set of strategies that will enable the organization to perform better, leads towards goal accomplishment and attain distinctive competitive advantage over the competitors. Strategic management is the on going process that evaluates the business, market and industries in which the organization is involved, evaluates its competitors, and then set goals to meet all the present and future competitor’s and then re-evaluate each strategy made. organization culture, organization image, type of business, Organizational structure, Key staff, Access to natural resources, Operational efficiency, Operational capacity, competitors, Market share, Financial resources etc plays a great role in setting organization’s strategic management process. Financial market is a place which allows buying and selling activities, there are many manufacturers and consumers available in the market. There are many products available of same type hence that raises competition in the market. The organization must set strategies that will enable them to attain distinctive competitive advantage over their competitors. Organization must realize that in today’s world innovation is the key. As all the producers are constantly trying to get an edge over the other producers in market. The organization must have the best knowledge about the market before setting their Strategic

Network Security and Growing Problems Protecting your Privacy Research Paper

Network Security and Growing Problems Protecting your Privacy - Research Paper Example In the last decade, federal governments like the FBI and other organizations have supported the Cyber command battling computer intrusions to fend of attacks network systems. The problem with network systems security is how easy a hacker can access your system to gain what the criminal is targeting. The methods can be done from across the globe being sent thru an email to millions of people to entice them to open or allow access from them to the network. This method can be done thru a link posted in the email or it aggressively uploads a file once opened and once opened the malicious software penetrates into the network system loading or unloading data to its requester. Another method used by hackers is to use devices that passively listen to networks by accessing the broadcast being sent between the networks. When the hackers are trying to monitor the nodes or access points in the network the equipment typically used are network hardware typically found in electronic stores. The hardware that is typically used is Wi-Fi modem, laptop and a network analyzing software. The hardware listed can be then used to pick up Wi-Fi signals used in networks and then be managed in the software that is able to interpret its meaning. In Wi-Fi signals, the information being broadcasted is usually "open" since you cannot see what is being sent over the stream. With the information being free a hacker with bad intentions can collect a surplus of information without being detected. The typical hacker that finds ways to steal private information are not industry IT or IS professionals but enthusiast that are technically savvy enough to understand the inner workings of a computer and software language to control them. In current days in the tech industry, it's not out of the normality to hack to jailbreak a smartphone so you don't have to pay the manufactures prices but  instead get it for free. With the same concept, hackers can access networks.

Thursday, October 17, 2019

Epidemiology Essay Example | Topics and Well Written Essays - 1000 words

Epidemiology - Essay Example The professionals in this field rely on biostatistics, biology, disciplines of social science, and assessment of exposure. Epidemiologists involve themselves in study design, data collection, statistical analysis of the data collected, and interpretation of the results, as well as the distribution of the results. This dissemination can be done in systematic reviews, which are occasional, and peer reviewed articles. It helps to inform institutions on policy decisions and medicine that is evidence based via the identification of disease risk factors and preventive medicine targets. This paper aims to take two case studies and address how epidemiology was concerned with efforts to describe, explain, predict, and control the examples. Anthrax is caused by Bacillus anthracis and has been known for more than a few thousand years (Preston, 2002). The causative organism was first described in the 1850s and was used as poof by Koch of Henle’s postulates. The first anthrax vaccines were developed by Toussiant and Greenfield, and the public demonstration was handled by Louis Pasteur in the year 1881 (Preston, 2002). The two vaccines exist in both human and animal form. Bacillus anthracis is a Gram-positive, spore forming, capsulated rod and survives by killing other cells. Its spores can survive for decades in the environment. Its pathogenicity depends on the pX01 and the pX02 plasmids, and it has two key strains. Strain A is found all over the world, while strain B is limited essentially to the southern part of Africa (Preston, 2002). Anthrax acts on the body cells by releasing toxins (Preston, 2002). PA or protective antigen binds itself to the receptor of the host cell, after which furin cleaves off and lets PA20 go free. PA83 undergoes heptamer formation with the enzymes acting as toxin binding to PA63. It is internalized into the cell via endocytosis that is receptor mediated. Acidification of this endosome is causes there to be

Comparison and Differences between Date Positivism and Post-Positivism Assignment

Comparison and Differences between Date Positivism and Post-Positivism Concepts - Assignment Example Post-positivism is the exact rejection of the tenets that supported positivism. Having been coined after the original idea, post-positivism recognizes that the observable world has a connection between what scientists think and work. This implies that there is no difference between the scientific reasoning and the common sense reasoning. To verify observable phenomena in science, procedures are followed. This, therefore, means that in the scientific verifications, something beyond the measurable and observable, in this case, knowledge is achieved (Giddens & Sutton, 2010). To the sociology research today, the two concepts are important in that they guide the search for scientific answers. Whereas the positivist view of research holds that science should measure the observable in the search for truth, the post-positivist view of the same is that all measurements have an error and is fallible. This means that deeper inquiry is required to ensure that science holds steadfast the goal of getting it right about what is measured in research. The order perspective is based on the belief that the society is held close by shared principles and concepts. These concepts are responsible for the social consensus that is observed in any society. The cohesion and interdependence of the people in the society are a secured by the shared norms and beliefs (organic and mechanical solidarity). Conflicts according to this perspective arise from new perspectives that come to intrude the normal perceptions of beliefs and concepts. In the light of this perspective, structural approach to social work aims at maintaining the social prestige with little if any interference with the social structures and the related stability (Turner, 2012). The conflict perspective, on the other hand, is based on the concept of power and inequality in the society. As a result, the cohesion that exists in a society is unhealthy and not supposed to be maintained.

Wednesday, October 16, 2019

Epidemiology Essay Example | Topics and Well Written Essays - 1000 words

Epidemiology - Essay Example The professionals in this field rely on biostatistics, biology, disciplines of social science, and assessment of exposure. Epidemiologists involve themselves in study design, data collection, statistical analysis of the data collected, and interpretation of the results, as well as the distribution of the results. This dissemination can be done in systematic reviews, which are occasional, and peer reviewed articles. It helps to inform institutions on policy decisions and medicine that is evidence based via the identification of disease risk factors and preventive medicine targets. This paper aims to take two case studies and address how epidemiology was concerned with efforts to describe, explain, predict, and control the examples. Anthrax is caused by Bacillus anthracis and has been known for more than a few thousand years (Preston, 2002). The causative organism was first described in the 1850s and was used as poof by Koch of Henle’s postulates. The first anthrax vaccines were developed by Toussiant and Greenfield, and the public demonstration was handled by Louis Pasteur in the year 1881 (Preston, 2002). The two vaccines exist in both human and animal form. Bacillus anthracis is a Gram-positive, spore forming, capsulated rod and survives by killing other cells. Its spores can survive for decades in the environment. Its pathogenicity depends on the pX01 and the pX02 plasmids, and it has two key strains. Strain A is found all over the world, while strain B is limited essentially to the southern part of Africa (Preston, 2002). Anthrax acts on the body cells by releasing toxins (Preston, 2002). PA or protective antigen binds itself to the receptor of the host cell, after which furin cleaves off and lets PA20 go free. PA83 undergoes heptamer formation with the enzymes acting as toxin binding to PA63. It is internalized into the cell via endocytosis that is receptor mediated. Acidification of this endosome is causes there to be

Tuesday, October 15, 2019

Assignment 4 Term Paper Example | Topics and Well Written Essays - 750 words

Assignment 4 - Term Paper Example However, employees in the private company have limited options with regards to vesting their options especially while they are still employed there. Within the private enterprise there is really no way of knowing the fair market value for one’s stock options. Going public offers a better market for employees to exercise their stock options. Therefore, from the employee perspective, Deltek’s reason for going public was merited. 2-What advantages did Deltek find in going public once it became a public company? What disadvantages did it face? In going public, Deltek’s experienced two major benefits: increase in brand equity that came with all the attention it received as a public image and extra cash from the sale of stock which have it the resources to make important acquisitions. However, from the case, it seems that the company experience greater disadvantages than advantages on becoming a public company. The biggest disadvantage was the obsession with the stock price. Everything in the company now revolved around the stock price and this focus shifted the company’s attention away from the more important long-term goals (Johnston 4). This was especially dangerous given that it directly has an effect on the company’s ability to survive in future. ... Why did those companies go public? Who gained? The three major differences between Deltek and other dot-com companies that rushed to go public were that: (1) it had a single investor – who was the founder; (2) the founder was not eager to sell his stake; and (3) Deltek was already a profitable company. The other dot-com companies went public largely for three reasons. Firstly it was to raise money to fund growth irrespective of whether they were currently profitable or not. Secondly, these companies went public to gain the visibility or prestige offered by being a publicly traded stock. Thirdly, these dot-coms went public in order to cash in on the inflated prices that others were willing to pay for tech start-ups at the time. The people who gained from the dot-com IPOs were mostly the venture capital investors, the founders and employees who had stock options within those tech start-ups. These individuals cashed in on the high IPO prices whereas the new investors were left to face the dot-com bubble burst a few years later. For Deltek, both the founder and employees who had stock options gained from the initial IPO prices, however their work-life balance was adversely affected by the demand placed on them by their new public status. 4-Why did Deltek decide to leave the public arena and become a closely held corporation once again? Do you think its management made the right decision? Deltek decided to leave the public arena for three main reasons: (1) to focus on its long-term goals; (2) to avoid being second-guessed by the fits and starts of a volatile stock market; and (3) to regain the work-life balance that was taken away by going public. Deltek’s management made the right decision with regards to

Monday, October 14, 2019

Costs of Workplace Conflicts Essay Example for Free

Costs of Workplace Conflicts Essay Not all cost factors are relevant to every conflict, but every conflict incurs several of these costs. 1. Lost work time Managers’ Time: Studies show that 42% of a managers time is spent on conflict related negotiations among employees. Over 65% of performance problems result from strained relationships between employees, not from deficits in individual employees skill or motivation. Individuals’ Time: Studies show that 52% of employees have lost work time worrying about how they have been treated. 22% have deliberately slowed down their work in response to rude or insensitive behavior. Tension and stress reduce motivation and disturb concentration. A loss of 25% (doing things other than work related activities, such as discussing the dispute, playing computer games, finding reasons to get out of the area) reduces an average work week to fewer than 20 hours. 2. Absenteeism and Illness Absenteeism has been shown to correlate with job stress, especially the stress associated with anger toward co-workers. Science has determined that nearly every physical illness and injury, from viral infections to  cancer to workplace accidents, is partially psychogenic. That is, caused in part by psychological or emotional conditions. 3. Heath costs It is estimated that 75 – 90% of all visits to primary care physicians are for stress related problems. Since the rate of claims affects the premium paid by an employer to its insurer, insurance is an indirect cost of workplace conflict. An estimated 16% of employees feel that poor interpersonal relations are a source of stress at work. The total value of lost work time due to stress is estimated to be $1.7 billion. Workplace stress and work-related conflict are among the top eight reasons why employees request counseling assistance. 4. Reduced decision quality Decisions made under conditions of conflict are inferior to decisions made when cooperation prevails. The best decision-making happens when there is a free-flowing of information. When there is a conflict, it is not uncommon for information to be withheld or distorted. If conflict is present between people who share decision-making authority, as in the case of team-based decisions, the resulting decisions are likely to be contaminated by the power struggles between those people. 5. Restructuring Often, design of workflow is altered in an attempt to reduce the amount of interaction required between employees in conflict. Often the restructured work is less efficient than the original design. 6. Loss of skilled employees Studies show that 12% of employees have quit a job to avoid a rude co-worker. Seventy five percent of people who felt they have been bullied at work have left their jobs to make the bullying go away. Chronic unresolved conflict acts as a decisive factor in at least 50% of departures. 7. Cost to replace employee Conflict accounts for up to 90% of involuntary departures, with the possible exception of staff reductions due to downsizing and restructuring. It’s estimated that the real cost of turnover is equivalent to one full years pay (finding and training replacements, customer satisfaction and retention, lowered efficiency for all who work with new hire). 8. Sabotage/theft/damage Studies reveal a direct correlation between prevalence of employee conflict and the amount of damage and theft of inventory and equipment. Often covert sabotage of work processes and of management’s efforts occurs when employees are angry at their employer. 9. Lower morale From time to time, most employees experience erosion of job motivation due to the stress of trying to get along with a difficult person. To figure the financial cost, as a baseline figure, use the productivity that would have occurred had no conflict occurred. Then, estimate a percentage decline of that productivity. Multiply that percentage times the dollar value of the total compensation of the person(s) affected. 10. Legal costs Corporations that have developed collaborative conflict management systems report significant litigation cost savings: Brown and Root reported an 80% reduction in outside litigation costs, Motorola reported a 75% reduction over a period of six years, NCR reported a 50% reduction and a drop of pending lawsuits from 263 in 1984 to 28 in 1993. 11. Other? Conflict is a good example of how harm can be produced in the workplace and of how this harm spills over into families and communities. Such harm includes both inner-directed harm (suicidal behavior, recklessness, agitated depression and abuse of alcohol, drugs) and outer-directed expressions (threatening behavior, emotional and/or verbal abuse, bullying, harassment, assault, domestic violence, road rage). Summary Workplace stress costs US industry $300 billion a year in absenteeism, turnover, diminished productivity, medical, legal and insurance fees.xv The greatest stresses come from interpersonal conflicts.

Sunday, October 13, 2019

The Influence of an Interior Space on the Human Psyche

The Influence of an Interior Space on the Human Psyche Introduction: In the research document below research will be done on how designers are influenced by Biophilic interior design concepts, the influence interior designers have on relevant target markets and ones need for particular interior design influences in order to reach self-actualisation, furthermore research will be done on the concept of Rene Descartes’s â€Å"I think therefore I am† theory but applied to the interior design world of â€Å"I design therefore I am†. In conclusion the author will summarise the influences interior design has on the human psyche and the benefits one can obtain from interior design. The aim and objectives of this research paper is to establish that all interior spaces which surrounds us as individuals are designed with a particular purpose in mind, whether it be mechanical, functional, practical or purely aesthetic and that it does have an effect on us not only physically and emotionally but also mentally. Some interior designers cater for the niche target with the goal in mind to satisfy qualitative needs, such as custom designs that are designed to order and produced exclusively for that particular client’s needs of owning an exclusively designed custom interior space, generally relating to one’s social status. The niche target market is the top one percent of the economies income bracket, in other words the wealthiest individuals within the particular economy. The average income target market, is the market where designers aim to satisfy the quantitative needs of the target market, designs are generally less exclusive and produced in bulk so tha t they are accessible by a larger demographic, thus designs are rendered as more affordable. Interior Design can improve one’s quality of life as it is †the environment around us affecting our mood, productivity, energy levels, aptitude and attitude†. Creating a beautiful interior is about creating a space where you feel relaxed, comfortable, organized and at peace, the idea of the space is to be thought of as therapeutic.† (Jess Douray, 2014). Well known sociologist Jean Baudrillard reasons that all objects chosen to fill an interior space is subconsciously placed within the space to tell a story as they are the manifestation of one’s character and desires. He suggests that us as individuals unconsciously judge interiors on four separate value criteria’s, in addition to how the rooms look at face value. He further explains the questions of each value criteria as follows: â€Å"Function: Will this item fit your needs? Is the kitchen table big enough to seat your whole family? Will this flooring cover the entire area of the room? Exchange: Is this item worth the price? Would you rather have this singular high-end couch for R15, 000 or a whole bedroom suite for the same price? Symbolic: Does this item have an emotional attachment? Did you choose a collection of family photos for your dà ©cor or a print of a painting? Sign: Does this item have a particular status symbol? Is it a name brand or a generic?† (Jean Baudrillard, 2007). Interior design is about much more than designing for aesthetic appearance. It has to consider communication and the key user experience: how spaces work; how they deliver a message and how individuals respond to this when conducting their daily lives; and even how people move around space and interact with objects or people. When within popular design culture, people consider the look of architecture; the true meaning of spaces and places is developed by interior specialists. These are people with the ability to combine engineering, construction, art and psychology in creating spaces; they must consider the basic provision of spatial design. Interior design requires knowledge of appropriate building regulations, health and safety legislation, project planning and technical specifications, all applied in a creative fashion to generate an environment, all of the above needs to be taken into consideration when creating successful designs. PROJECT BACKGROUND AND MOTIVATION The authors ultimate goal of the below research document is to establish the value of interior designers and the impact they make in the environments we as individuals reside in. AIM AND OBJECTIVES The aim of the following research paper is to establish the influence of an interior space on the human psyche, the importance of interior designers, the processes of interior design and the outcomes of a well-designed interior. STUDY DEFINED This research document will be based on research done digitally, journals, published articles and books, encapsulating relevant information to that of the topic illustrated above, examples will be provided substantiating statement given along with illustrations and appendices. RESEARCH STATEMENT The importance of interior design and the effect it has on the human psyche along with how interior design influences an individual to the point of reaching self-actualisation. RESEARCH SCOPE, LIMITATIONS AND CONSTRAINTS Interior design has been around for centuries and has played a vital role in displaying social status, a sense of comfort and a individuals identity, it is however evident in research done thus far that the importance interior design has on an individual’s mental well-being and vitality, has not been defined in great detail. A general lack of information on the benefits interior design possesses and the impact it has in an individual’s daily lives has become apparent. DESIGN SCOPE, LIMITATIONS AND CONSTRAINTS The author has found within the research done that an individual’s surrounding interior does not only affect their productivity and mood but their thinking processes and even their physical well-being and health. The lighter and more open the space, the more easily one can become focused, the darker more congested the space the more one can feel overwhelmed or even trapped. â€Å"Biophilic design can reduce stress, enhance creativity and clarity of thought, improve our well-being and promote healing; as the world population continues to urbanize, these qualities are ever more important. Theorists, research scientists, and design practitioners have been working for decades to define aspects of nature that most impact our satisfaction with the built environment† The (Terrapin bright green, 2014). The study of biophilic design will be further explored throughout the research paper. DEFINITION OF TERMS Interior design- the art or job of planning how the rooms of a building should be furnished and decorated Biophilic Design- is an innovative way of designing the places where we live, work, and learn. We need nature in a deep and fundamental fashion, but we have often designed our cities and suburbs in ways that both degrade the environment and alienate us from nature. BIBLIOGRAPHY Dictionary. 2015. Interior design Definition and More from the Free Merriam-Webster Dictionary. [ONLINE] Available at: http://www.merriam-webster.com/dictionary/interior%20design. [Accessed 19 March 2015]. 2015. An interior designer has a direct influence on the places and spaces we occupy Magazines Student The Independent . [ONLINE] Available at: http://www.independent.co.uk/student/magazines/an-interior-designer-has-a-direct-influence-on-the-places-and-spaces-we-occupy-760044.html. [Accessed 19 March 2015]. 2015. what is biophilic design? Google Search. [ONLINE] Available at: https://www.google.co.za/search?q=what+is+biophilic+design%3Fie=utf-8oe=utf-8aq=trls=org.mozilla:en-US:unofficialclient=firefoxchannel=ntsgfe_rd=crei=BPEKVeS8BIiP7AbIq4G4BA#rls=org.mozilla:en-US:unofficialchannel=ntsq=biophilic+design. [Accessed 19 March 2015]. 2015. Interior design Definition and More from the Free Merriam-Webster Dictionary. [ONLINE] Available at: http://www.merriam-webster.com/dictionary/interior%20design. [Accessed 19 March 2015]. APPENDIX Chapter 1: Literature review Chapter 2: Research theory Chapter 3: Findings supported by relevant research Chapter 4: Designs conceptual development CONCLUSION

Saturday, October 12, 2019

Sigmund Freud Essay -- Freud Psychologist Biography Essays

Sigmund Freud Sigmund Freud was the first major social scientist to propose a unified theory to understand and explain human behavior. No theory that has followed has been more complete, more complex, or more controversial. Some psychologists treat Freud's writings as a sacred text - if Freud said it, it must be true. On the other hand, many have accused Freud of being unscientific, proposing theories that are too complex ever to be proved true or false. He revolutionized ideas on how the human mind works and the theory that unconscious motives control much behavior. â€Å"He applied himself to a new field of study†¦and struggled with an environment whose rejection of his work endangered his livelihood and that of his family† (Freud 3). His work greatly improved the fields of psychiatry and psychology and helped millions of mentally ill patients. Sigmund Freud was born on May 6, 1856, in Freiberg, Moravia, a region now in the Czech Republic. His father was a wool merchant and was forty when he had Sigmund, the oldest of eight children (Gay 78). When Freud turned four, his family moved to Vienna, Austria. After graduating from the Spree Gymnasium, Freud was inspired by an essay written by Goethe on nature, to make medicine as his career. After graduating from the medical school of the University of Vienna in 1881, Freud decided to specialize in neurology, the study and treatment of disorders of the nervous system (Gay 79). In 1885, Freud went to Paris to study under Jean Martin Charcot, a famous neurologist. Charcot was working with patients who suffered from a mental illness called hysteria. Some of these people appeared to be blind or paralyzed, but they actually had no physical defects. Charcot found that their physical symptoms could be relieved through hypnosis (Garcia 209). Freud returned to Vienna in 1886 and began to work extensively with hysterical patients. While discussing the case history of one patient, Freud said, â€Å"In the study of hysteria, local diagnosis and electrical reactions do not come into picture, while an exhaustive account of mental processes, of the kind we were accustomed to having from imaginative writers, enables me, by the application of a few psychological formulas, to obtain a kind of insight into the origin of a hysteria† (Freud 15). He gradually formed ideas about the origin and treatment of mental illness. He used t... ...ia 119).   Ã‚  Ã‚  Ã‚  Ã‚  Since the 1970's, many scholars and mental health professionals have questioned some of Freud's theories. Feminists attacked Freud because he seemed to believe that in some respects women were inferior to men. For example, he thought that women had weaker superegos than men and were driven by envy. He also thought that women had penis envy and were jealous of men. Other people challenged the theory that patients' memories of early sexual abuse reflected fantasies rather than actual experiences.   Ã‚  Ã‚  Ã‚  Ã‚  As a result of such criticism, most scholars and psychoanalysts now take a more balanced approach to Freud's theories. They use the ideas and techniques from Freud that they find most useful without strictly following all of his teachings. No one, however, disputes Freud's enormous influence. Works Cited Clark, David. What Freud Really Said. Scholden, N.Y: 1995. Freud, Sigmund. The Origin & Development of Psychoanalysis. Henry Regnay, Indiana Press, N.Y: 1965. Garcia, Emanuel. Understanding Freud. NYU Press, N.Y: 1992. Gay, Peter. Freud, A Life Of Our Time. W.W. Norton, N.Y: 1988. Macionis, John. Society: The Basics. Prentice-Hall, N.J: 2000.

Friday, October 11, 2019

Psychoeducational Group Leadership: Mindfulness of Breathing Essay

In forming a psychoeducational group, it is vital to determine what kind of information may be needed by the participants. Psychoeducational groups are performed for people who are more mentally balanced and are simply seeking deeper knowledge on a certain theme related to psychological health. A good topic for discussion in many cases is the theory and technique of mindfulness of breathing. Being mindful of how one breathes is often a good indicator in the present moment of how stressed or how calm a person is (Yalom, 2006). When a person is able to self regulate one’s breathing, making sure that the breaths are slow and deep enough, then a person is aware of how situational occurrences affect one’s state of being. This paper takes a look at the case of a psychoeducational group which was formed with the intention of educating group members about the importance of mindfulness of breathing. Group Dynamics This psychoeducational group was formed by the participation of six voluntary group members who were invited to participate in a 30 minute session about the importance of mindfulness of breathing. The initial stage of the group consisted of a warm up activity where people greeted and introduced themselves to one another, followed by a short overview by the group leader regarding the importance of mindfulness of breathing and its connection to increased relaxation and decreased stress. The working phase of the group is where group members opened up to one another about certain stressful situations which occur in life and how their breathing correlated to these situations. Group members practiced being aware of their own breathing and being able to control the breath’s depth and speed. The final stage of the group is when group members affirmed their experience of working together, being thankful that they had the chance to learn something new, communicate with one another, and practice something useful for their personal health. Personal Reflection It is interesting to reflect on what it was like for me to lead this psychoeducational group about mindfulness of breathing, as this is an important element of my own personal ability to self regulate stress. I was excited to sit with the group members, to introduce myself and speak about the healthful benefits of good breathing patterns which produce happy alpha brain waves. The working stage of the group was especially interesting, in that people were relaxed enough to open up about their own personal lives and experiences and to practice slow and deep breathing with one another. The final stage of the group was also successful, in that people had a few minutes to be openly thankful for the group experience and their newfound knowledge. Although it seems like there should be something to say about how the group could have been run better, I am honestly proud to say that the group ran especially smoothly, with the right amount of time spent in each area and the right amount of educational information disseminated in interesting ways. The group members were able to bond with me and with each other, which makes me feel as if this group was led with great success. Conclusion In forming a psychoeducational group, it is important to consider the needs of the participants as well as the focus of topic and organizational structure of the group. The beginning initial stage and ending final stage of the group are usually more structured and planned, with the working stage of the group being more in the hands of the participants (Corey, Corey, & Corey, 2010). In any case, it is vital that the group is formed in a true spirit of goodwill, so that the group participants feel safe and comfortable and are able to open up to the group process. References Corey, M. S. , Corey, G. , & Corey, C. (2010). Groups: Process and practice (8th ed. ). Pacific Grove, CA: Brooks/Cole. Yalom, I. (2006). The Schopenhauer cure. New York, NY: HarperCollins.

Thursday, October 10, 2019

Opposition to The New Deal Essay

The New Deal, it’s many Administrations and their policies were making major changes to American Industry and society. As a result of this, some people were quite unhappy and attempted to stall The New Deal. As time went on, FDR’s gained more and more power over the reformation of the American economy and businesses. People feared the amount of power FDR had and started questioning his intent. What really caused people to question Franklin D. Roosevelt was his attempt to â€Å"fix† the Supreme Court. As the nine judges making up the court were mainly old and conservative, FDR believed they were too opinionated and too eager use their authority without considering the consequences. Therefore he decided it wise to request he appoint up to six new, open-minded judges. Some people saw this as FRD attempting to tamper with the constitution in order to give himself more power, and it scared them. It was mainly because of this reason that FDR’s request was turned down, but the judges certainly seemed to have got the point and from then on were a lot more careful. Republicans certainly disliked The New Deal and found it dangerous. Leading Republican, Frank Knox, summed up Republican views on The New Deal by saying â€Å"The New Deal candidate has been leading us toward Moscow†. By this he meant that with Roosevelt’s increasing powers and his guidance and control over industry it seemed that he was slowly but surely verging towards communism. They also disliked Roosevelt’s industrial laws because they took power of the owners and benefited the workers with policies such as trade unions and social security. Some extreme opposition came from a self-educated man with a degree in law after only 8 months – he was a â€Å"shameless politician with no morals† and he fought dirty. In order to get where he was he had fixed ballots by placing his own men at available posts in the state government, he had used blackmail and bribery to get votes. Sometimes opponents were as much as kidnapped on Long’s orders. Huey Long became US senate in 1930 and claimed that if he were to become president he would adopt the policy of confiscating any personal fortunes of over 3 million U.S dollars and giving $5000 to each and every less wealthy family. Long did not at any point explain how he would do this, but the idea of much needed money being given to them for nothing was jumped at by the poorer families, and Long gained a lot of support. Fortunately for FDR, Long’s career ended due to assassination before he was able to challenge him. So with certain aspects of luck, and a well-conducted New Deal, FRD managed to rescue America from its depression without any great hitches. There were careless flaws such as the move Roosevelt made trying to fix the SC without considering the consequences, but in the end all went to plan and opposition was only opposition, and not a threat to the New Deal.

Freezing Out Profits

Freezing out profits Synopsis Freezing out profits is an article that discussing on one company which is Cold Cuts Ltd (CC). The managing director for this company is Mr. Dali. It produces Singapore’s only refrigeration parts and specializing in it. He is the one that is responsible for all the decision making that need to be done in the company. CC was essentially a subcontractor of components for customers who were original equipment manufacturers (OEMs). This company not only faced competition from supplier that supply same product, but it was also on whether the customer should manufacture in-house on their own.The company developed its own product of refrigeration process technology known as Fuzzy Frost. Their product of Fuzzy Frost was exported worldwide. Two years ago, the company had a major development related to their product. They upgrade Fuzzy Frost to become Fuzzy Frost Alpha System which will enhance features in the refrigerator. One of the enhancements is, it wi ll enable perishable items to be stored far longer than conventional fridges. At the same time on the FFA product discover, the company open its second factory in China which product old Fuzzy Frost.CC had main customer in Singapore which known as Secconz which is a local customer and long-time partner. The Supplier Manager of Secconz is Mr. Nelly where in China; the Plant Manager is Mr. Rithisak. The company export their product worldwide include Europe country. There are two major problems that were faced by the company. Firstly, the problem is in term of the pricing in Singapore, with their long-time partner, Secconz. Secondly, it is the investigation on their export activities by United States International Trade Commission on their products in China.Decision Maker / Protagonist The decision maker or protagonist for this case on ‘Freezing out profit’ is Mr. Dali. He is the one that is responsible for the decision making done in the company. This is because; he is ma naging director for Cold Cuts Ltd. He will decide what to be done and what to not be done. Based on this case study, he needs to make big decision making. Firstly is related to their major customer in Singapore, Secconz. Secondly is related to their company in China related to the anti-dumping things.Problem faced by the decision maker / protagonist. The problem faced by the decision maker or protagonist in this case is related to the pricing of the products that were sold whether in Singapore or in China. Mr. Dali need to decide whether to reduce the premium price charged to Secconz or proceed taking the huge amount of profit because they already achieve payback on its investment in the new machinery within two years. He is also faced problem related to the anti-dumping law in China. Major Issue The major issues in this case study is between Cold Cuts Ltd. nd Secconz. Secconz is their major customer in Singapore. Secconz has requesting for the price reduction of FFA product. This i s because; CC still charged the same price after 2 years even though the investment in the new machinery on FFA component has already been recover. Despite of better quality FFA components and not burden by any overhead costs, Secconz still experience the huge margin from the sales price impose to them compared to sales price in Europe and USA. The supply manager from Secconz, Mr. Nelly asked for price reduction.He said that company may produce the technology by themselves if Mr. Dali did not want to reduce the price of FFA. Second major issues are related to the anti-dumping activities by China related to their product that produces over there. It was said that CC pricing products much lower than the fair value. It leads to the investigation made by the United States International Trade Commission whether to find CC was guilty or not. The effects are they might have to close down their business in China or levy with huge anti-dumping tax.

Wednesday, October 9, 2019

See the document i send you Essay Example | Topics and Well Written Essays - 750 words - 1

See the document i send you - Essay Example the dining section at the center, filled with 14 eating men, all seated around the table, one serving lady situated between the first and second men on the left hand corner of the back row table and another lady entering from the kitchen at the right side, with a bowl of food cupped in her hands and held just above her chest. The kitchen, situated at the right side of the paining shows two ladies cooking, one facing the viewers and the other’s back revealed. On the left corner of the painting, an entrance to the dining area was depicted with three men in view: the farthest man on the left holding a pail by his right hand, one man standing just outside the door was combing his hair, and another apparently washing his face from a wash tub situated on the outer dining wall. A picture frame of horses is seen on the dining wall, and a kitchen cupboard that contains intricate details of sets of porcelain neatly arranged in panels. The colors and shades of brown, cream, light burgundy provide majority of the paintings hues with the dining room covered in matte light brown daintily printed wall paper. A checkered red and white pattern of the table cloth appears with clothes of the men predominantly blues, gray, offwites shirts tucked in denim overalls. The people were painted in three dimensional representations where viewers could clearly distinguish positions, roundness, proximities and juxtaposition of shapes, objects and forms. All these details contribute to the painters’ intent to manifest a jovial mood provided by a feast through sharing dinner served by women of the region. The backdrop is painted in light hues depicting a day event. The composition was clearly organized with balance manifested in three sections of the painting: the left outside entrance to the dining room (where a barn with two horses appear at the left side most portion), the center of the painting is the focal point – the dining room; and the right side is the kitchen. The left entry to

Tuesday, October 8, 2019

Gender roles Research Paper Example | Topics and Well Written Essays - 1250 words

Gender roles - Research Paper Example The roles have changed and there has been a rise in the number of women in the workplace. In the USA, 47% of the working population is made up of the women. Companies are changing the policies for facilitating the women to work. Sexual harassment has become an important issue and the men are more concerned in their behavior with the women. Gender roles come from the upbringing of the individuals. There is a difference in the physicality and the mental set up of the men and the women. Women are tender and the men are considered to be more outgoing. The traditional roles of the society were based on these principles and the women were considered to stay at home and the men were perceived to work. With the recent changes in the society the women have been more outgoing but in the family front, the situation is the same. The women still takes care of the household though they work in the offices. There has been a massive shift in the gender roles of the society and there has been a probl em in the families. The males are not open to the idea of the success of the females and this leads to the differences between the individuals. (Gender roles, n.d.) This has brought the debate whether the traditional model of women staying at homes and the men working were better for the society. Traditional gender roles In her article, â€Å"Traditional gender role attitudes and violence against women† the author Milinda York states the traditional gender roles of the women. In the American society, the women are dominated and the men are more outgoing. The women stayed at home and the men go to earn income for their family.

Monday, October 7, 2019

How the Field of Business Has Been Impacted by E-Commerce Research Paper

How the Field of Business Has Been Impacted by E-Commerce - Research Paper Example Specifically, technological power of the present age reflects in computer and internet. Internet has brought myriad of wonders with its evolution, one of which happens to be E-commerce. â€Å"E-commerce is a commercial activity dealing directly with the trading of goods and services and with other related business activities, in which the electronic communication medium plays a central role.† (Heng, 2003, p. 104). Such activities include but are not limited to the payment management, spread of information, transport management and negotiation of financial tools. E-commerce has increased the national output by 2.7 per cent (Heng, 2003, p. 109). In October 1999, Sheikh Mohammed bin Rashid Al Maktoum, the Crown Prince of Dubai declared emirate’s intention of developing a â€Å"Dubai Internet City† (Martin, 2000). The Internet commerce was expected to increase from 26 per cent to 46 per cent of the worldwide expenditure from 1998 to 2003 (O’Briant, 2000). ... Because of its ability to connect people spread all over the world to one another simultaneously, internet happens to be a blessing for the e-commerce because businesses can advertise and sell their services and products online. Also, e-commerce benefits the consumers as they are able to gain firm understanding of the quality of a particular service or product prior to purchase through online discussions at social media websites. This enables the consumers to spend wisely and purchase only high quality services and products. E-commerce was very much there even before the introduction of internet, but in slightly different form. When internet wasn’t there, companies used such private networks as the Electronic Data Interchange (EDI) in order to do business with other companies. Back then, e-commerce was in an immature state. Companies had to incur a lot of expenses in the installation and maintenance of their private networks. Internet eradicated all those additional expenses a nd e-commerce flourished and spread far and wide in a matter of days. In this way, internet provided business entrepreneurs with a means to maximize the profitability of their businesses and minimize the expenses. In addition to that, internet served as an excellent means of spread of knowledge. Even if companies do not pay a dime for the advertisement of their products, they can create awareness among the public about them through social media websites. Numerous examples can be cited to prove the impact of e-commerce on business in the contemporary age. Blockbuster did business in retailing and renting of video games and VHS tapes DVD. Their products and services were fundamentally meant to provide the

Saturday, October 5, 2019

Discussion Essay Example | Topics and Well Written Essays - 250 words - 42

Discussion - Essay Example This is evident with regimes or political parties whose organizational structure utilizes racial bases (Abdul 428). Mostly, the segregated category or race assumes the low class whereas the thriving one emphasizes on using the discriminating policies to maintain its class (Abdul 427). Unequal wealth distribution is a matter of concern especially to the society or state where it requires effective and timely rectification. This is because in many occasions, it yields to wrangles or wars especially if it entails diverse geographical and political blocs. Unequal distribution of wealth usually leads to uneven development especially in a state where the most favored people or region due to political influence, continues to thrive compared to others. Hence, indirectly this usually makes the state’s economy lag behind despite the most benefiting people belonging to the top class or the favored region (Abdul 427). It also leads to increased state of poverty where the affected people are unable to stabilize economically. This is because the already set policies usually act as a barrier between them and their destinies (Abdul 427). Therefore, I believe the implementation of policies by regimes or any authority to ensure unequal wealth distribution is unethical. Besides, it leads to more economic predicaments even to the favored categories, though indirectly. Abdul Aziz, et al. "Problem Of Unequal Distribution Of Wealth And Role Of Infaq (Donation) In Its Solution." Interdisciplinary Journal of Contemporary Research in Business 3.2 (2011): 426-429. Web. 27Th October

Friday, October 4, 2019

Money and banking Essay Example | Topics and Well Written Essays - 1500 words

Money and banking - Essay Example In mid 1998, Brazil's consolidated fiscal position was showing primary deficit, as the government expenditure exceeded its income. The current account deficit was approaching 5% of GDP, even as the economy was sliding into recession. The situation was further aggravated when Russia defaulted on its debt payment and external capital flow came to a halt (Fraga, 2000). Floating of Real was the course of action taken by the government in January 1999 with the consequence that the exchange value of Real plunge to an all time low R$2.15. The government realised that any drastic step taken out of distress rather than alleviating the problem could create further imbalances by fuelling inflation. The government was contemplating whether to float, peg and initiate a fixed- rate regime. After looking through all the possibilities the government had announced in March 1999 that the full inflation targeting system would come into force in June 1999. The Brazilian government could have taken recourse to many instruments at its disposal to implement country's economic policy but the government had assigned to the Central Bank the task of keeping the rate of inflation at a low level. ... Another reason for choosing the inflation targeting regime is its' near immunity to political influence in policy decisions. Another purpose of the regime is to coordinate the prospects of inflation. While this contributes towards achieving the target, at the same time, it may enhance the credibility and transparency. The inflation targeting regime helps to buffer the shocks hitting the economy. Due to the flexibility of the system, it can absorb these shocks. Brazil is a country that is still dependent on foreign capital. Introduction of floating exchange rate as a part of the inflation targeting regime will directly absorb part of external shocks. The key points of the inflation targeted regime can be summarized as follows: Inflation target will be established on the basis of variations of a widely known price index The inflation targets as well as the tolerance intervals will be set by the National Monetary Council on a basis of a proposal by the Finance Minister The price index that would be adopted for the purpose of inflation targeting framework will be chosen by the National Monetary Council on the basis of a proposal by the Finance Minister The targets will be considered to have been met whenever the observed accumulated inflation during the period of January-December of each year falls within the tolerance interval In case the targets are breached, the Central bank's Governor needs to issue an open letter addressed to the Finance Minister explaining the causes of the breach, the measures to be adopted to ensure that the inflation returns to the tolerance levels, and the period of time that will be needed for these measures to have effect,

Thursday, October 3, 2019

Metabical Analysis Essay Example for Free

Metabical Analysis Essay All other Weight-Loss Options in Exhibit 2 are more expensive that the target $30/ month out of pocket cost. No other weight loss option offers cost containment cards. No other product combines two mechanisms for weight loss: Metabical combines two pharmacologic mechanisms to produce weight loss: Fat blocker, meditonan and appetite suppressant, calosera. Due to the dual mechanism, the medications can be dosed in lower levels and therefore have a better safety profile and fewer side effects than either of the medications that have similar mechanisms, Meridia (prescription appetite suppressant phentermine) or Xenical (originally prescription fat blocker, now over the counter in a lower dose with fewer side effects, Alli) Metabical is dosed once daily, which leads to better patient compliance than over the counter Alli, which must be taken with each meal in order to block fat absorption. Metabical is FDA approved, which demonstrates efficacy and relative safety as compared to over the counter or herbal remedies. Metabical is dispensed by prescription only, which allows physicians to have more control and awareness of what their patients are taking, and to coordinate the use of Metabical with other prescription drugs in a group of patients (moderately obese), who are prone to obesity related disease states, such as heart disease, hypertension, diabetes, sleep apnea, and joint injuries. Metabical is the only prescription weight loss medication with an indication for moderate obesity (BMI 28-30). Other prescription weight loss preparations are indicated for morbidly obese patients with BMI 30. * As a prescription drug, physicians are also able to combine Metabical with nutrition counseling or behavior modification support.

Effect of Globalization and Commercialization on Sports

Effect of Globalization and Commercialization on Sports â€Å" Critically evaluate how globalizing and commercial forces have influenced sports generally and football especially. You should also include in your analysis the influence of globilization and commercialization on the management and governance of organizations in light of Stewart and Smith’s (1999) unique features of sport. You should discuss the implications of these changes on the management of sporting organizations. You must be critical rather than descriptive in your analysis and refer to theory wherever possible† This paper seeks to present how commercialization and globalization have affected sports industry in our days and how sport managers have to respond to these two factors. Sports always were concerning human communities, and were at the centre of human activities. At the early 590 BC the Greek athletes were financially rewarded for an Olympic victory-winning (Harris, 1964). â€Å"Sports has not always had such an international flavour. Sports first spread across international borders through imperialistic efforts. As countries such as Great Britain colonised various areas throughout the world, sport was used to impose the conquerors culture on the colonised land† ( Masteralexis, Barr and Hums,1998, p.210). Nowdays sports attract the public interest and â€Å"Modern sports and modern mass media are both multibillion-dollar businesses. Elite sports cannot function as they do without the mass media to publicize and underwrite them. The huge market for sports equipment and team-related merchandise is to a large extent sustained by the medias 24-hour-a-day sports coverage, and the economic infrastructure of the mass media depends to a considerable extent on the capacity of sports to create large, loyal cohorts of readers, listeners, viewers, and interactive consumers† (http://www.britannica.com/eb/article-253580). Sport is a main interest in modern societies as more and more people participate like ever before. This massive growth of sport interest and activities has drove to main changes the major characteristics of sport. These changes that characterize sport are related to social changes as â€Å"among these changes some trends may be identified. First, sporting activities in western countries are characterized by a trend toward pluralisation i.e. by the increase in the number of sports that are practiced. At the same time sport activities know a process of diversification and differentiation: recreational, competitive and professional sports are becoming more and more separated. Second, sport activities are subject to a growing individualism. Sport is more and more seen as an option for an individual. The general ideology concerning sport has moved â€Å"from sport as a collective right to sport as an individual option† leading to the adoption of the principle of â€Å"let the user pay†. Individualism and pluralization may be seen as the cause of a trend toward the â€Å"marketization† (or commercialization ) of sport. In effect, sport is among the fastest growing leisure markets. All sorts of sport, and not only top sport are characterized by a growing involvement of money.† ( Enjolas, 2001). â€Å"Today, sport is big business and big businesses are heavily involved in sport. Athletes in the major spectator sports are marketable commodities, sports teams are traded on the stock market, sponsorship rights at major events can cost millions of dollars, network television stations pay large fees to broadcast games, and the merchandising and licensing of sporting goods is a major multi- national business. These trends are not just restricted to professional athletes and events, many of them are equally applicable to the so-called amateur sports† (Slack, 1998). Here is a selection of some examples that certificate the above : â€Å"a report published by Deloitte & Touche and Sport-Business Group has revealed that Manchester United heads football’s rich list with a turn over of 117m pounds. It is based upon turnover season 1999-2000. In the 2nd is Real Madrid with turnover of 103.7m. pounds.†, â€Å"Kellogg has signed its biggest ever UK sports sponsorship deal. It is linking its Nutri-Grain brand with Rugby League’s Challenge Cup. Kellogg will invest more than 1 million pounds into the sponsorship.† , â€Å"Musicians, sports stars and actors are rapidly overhauling established business tycoons as some America’s wealthiest young people.†, â€Å"Hays and Robertson is planning a two-way floating International Brands Licensing, the Admiral and Mountain Equipment brand business on Aim in June 2002, in an attempt to raise its market value to 11.5 m. pounds. Hays and Robertson will then join with Sky in a deal to sell England kits and other football kits later on in the year and focus on purchasing licenses for other brands for UK distribution.†(as cited in Beech and Chadwick, 2004, p. 8-9). Also as cited in McGaughey and Liesch (2002) ague that, â€Å"†¦ sport has gradually commercialized through the growth of spectatorship, with revenues being generated via gate-takings and activities such as on-course betting (Rowe, 1996). While the advent of ‘live’ broadcasting and the commentary of sports through radio and television initially resulted in declining revenue for sporting bodies, popular sports have increasingly entered more economically rewarding contracts with television interests, with ‘the negotiation of television contracts rapidly becoming the biggest issue in the game’†¦Ã¢â‚¬  (p.384). According to Beech and Chadwick (2004), the development of a sport as a business is characterized by a sequence of phases. These phases are: the foundation of the sport, its codification, stratification, professionalisation, , post-professionalisation, commercialization and post-commercialization. The commercialization of a sport involves the development of an â€Å"overtly business context, external organizations see the opportunity of using the sport for their own purposes, typically marketing in the forms of sponsorship – involving governing bodies, leagues and clubs – and endorsement – involving players. If the sport organizations, leagues and clubs are inept in their management of the greatly increased financial revenues which become available, they will become available, they will come under pressure to the extent that some professional clubs in particular may be forced out of existence† (p.6). The commercialization in the English soccer began at the end of 1960, when Texaco (an oil company) and Watneys (a brewery) offered sponsorship to cups (Beech and Chadwick, 2004). â€Å" †¦by the end of the 1990s commercialization had become firmly embedded across the whole of the top leagues as well as the FA, with sponsorship of a range of events and facilities, including individual stadia, common practice. Clubs websites had become integrated with betting companies, mobile phone companies and other external organisations, typically offering directly soccer-related services. Weaker (in terms of financial success) clubs have faced major pressures such as being forced into administration.† (p.7). Some examples that present the commercialization in the 1990s are â€Å"†¦ between January 1993 and January 1997, shares in football sector rose 774per cent, outperforming stock market by a factor of 10.†( Marrow, 1999), â€Å"†¦18 month period between 1995 and 1996, shares in Manchester United and Tottenham rose 336 per cent and 368 per cent respectively.† (Marrow, 1999), â€Å"many individuals made slot of money from stock market floatation as Hall Family (Newcastle): 3m 1989-1992- sold a 41.6 per cent stake for 55m. pounds.† (Walters G, 2008, Lecture 1, Birkbeck notes). The commercialization of the sports has led to the commercial consumer income e.g. shirt sales, the commercial sponsorship income e.g. shirt sponsorship, the stadia development, the increasing of supporters-fans, matches are scheduled for tv audience, the merchandising have become more aggressive, expensive and targeted, the tickets price is higher (Walters G, 2008, Lecture 1, Birkbeck notes). Here are some comments about the commercialization in football: â€Å" One of the reasons the fanzines are not encouraged is because the clubs fear any threat, small or large, to their complete control of merchandising income. Clearly fans want to identify with their clubs and if control also means ensuring that certain basic standards of product and service are met then that’s not necessarily a bad thing†¦the trouble lies with the way that merchandising has taken over at the expense of developing almost any other form of identification with the club† (Perryman, 1997, p.6), à ¢â‚¬Å"this should have been a golden age, a perfect time to be a football supporter. Heysel and Hillsborough were in the past. We had seen off the hooligans and nearly all the fences. Where we were once the enemy within, we were now the height of fashion†¦ tv programmes, plays and even opera took an interest†¦ football shirts were everywhere. There was a boom†¦ this should have been everything we ever wanted. Instead, just when it was, at last, all right to be a football fan, everything went sour†¦Ã¢â‚¬ ( Horton, 1997, exploitation 13-14). â€Å"Globalization can be described as a process by which the people of the world are unified into a single society. This process is a combination of economic, technological, sociocultural and political forces† (Wikipedia, 2008). â€Å"In sports, globalization does not mean promoting international games and joining test matches or international competitions. It is a temporary event with minimal lasting effects and therefore is just called internationalization. The globalization of sports intimidates sports organizations that hold the right of franchise in these countries. So, it is a big problem for the professional associations, like those in baseball and soccer in Japan and in Korea and basketball in the Philippines. Sports management is something that is not directly related to globalization.   But, today, due to the wide coverage of media and the popularity of sports, globalization is an inevitable issue, even for the local sports organizations. The international sports enterprises are always looking for a chance to invade a new market, and in this sense, sports is very similar to agricultural and industrial products† (http://ccs.cla.kobe-u.ac.jp/staff/amano/WWW/amano.html, 2008). Also â€Å"the global development of sport has also accelerated from the 1980s. For example, one can find the flows from country to country of sports goods, equipment, and landscapes have grown such as the development of the media-sport production complex and projects images to global audiences.†(Lee and Lin, 2007, â€Å"the Sport Journal†). According to Masteralexis, Barr and Hums (1998), â€Å"Sport is subject to many of the same forces that are increasing the global distribution of consumer and entertainment products today† (p.209) as sports are affected by international influences as athletes play professionally in foreign countries, people watch sport events from other countries and they consume products of foreign teams. The sports industry like the general business, have realized that they have to expand their boundaries in order to sell their products in the global marketplace, by creating â€Å"products that they have the same appeal and generate the same demand in all corners of the world† (p.212) considering the different cultures, laws, languages, customs, traditions. â€Å"Efforts in globalizing the sport product can be seen on two fronts: 1. corporations are attempting to utilize the sport theme and sport products to enter the international marketplace and 2. professional sport leagues are attempting to spread the popularity of their leagues and associated products (televised games, licensed sport products, etc. ) overseas† (p.213). As an example â€Å"†¦many sport leagues, particularly those in North America, have sought out global markets through expanding television broadcasting and licensing, and by developing new leagues to introduce their specific sports to new geographic areas (Rushin, 1993). The most obvious example of this is the World League of American Football (NFL Europe) which despite financial losses, is seen as a means to introduce the professional football product to Europe, and expand television interests (King, 1996). In this way, professional sport leagues seeks out new revenue opportunities in many different markets†¦Ã¢â‚¬  ( Mason, 1999, p.406). Trenberh and Collins, 1994, suggested five â€Å"manifest market conditions† that affects the sports industry and the sports managers work: â€Å"1.a trend toward a increased professionalism in leisure and sports organizations 2. continued development of commercial forms of sport 3. maturation and normalization of career structures in leisure and sport 4. a mounting awareness of the need for fiscal accountability in the public and non-profit sectors and 5. the targeting of management skills by government as a way of enhancing sport systems ‘effectiveness’† (p.276). According to Boucher(1998), â€Å"†¦there is n question that the field of Sports Management has grown and developed at a rapid race, particularly over the past decade. Concurrent with this growth have been advancements made by professional and academic associations, formed to further needs of a variety of individuals who are affiliated with Sports Management†. Sport managers have to be aware of the changes that impact their work environment and have to be capable of knowing the new technology, which affects the sports industry and have to understand that sport and sport management as a whole, is growing as a popularity worldwide and sport managers themselves should learn, understand and respect the â€Å"differences when dealing in the international sport marketplace† (Masteralexis, Barr and Hums, 1998, p. 36), â€Å" †¦ it is imperative that sport managers understand the issues surrounding the governance and management of international sport†¦Ã¢â‚¬  (Masteralexis, Barr and Hums, 1998, p. 213). In order to manage the sport product, sport managers should always consider that: â€Å"1. the sport product is intangible and subjective making it difficult to ensure costumer satisfaction 2. the sport product is inconsistent and unpredictable 3. the sport product is a perishable commodity, developed in anticipation of demand and produced and consumed simultaneously 4. aspects of financing and budgeting for sports organizations differ from those of a typical business 5. for a manager there is a highly complex network of stakeholders ranging from government agencies to sponsors, volunteers and members 6. sport enterprises earn significant income from sources extraneous to the sale of the service(e.g. sponsorship and television rights) 7. managers of sport leagues must heighten competition to be successful, not eliminate it† (Trenberth, Collins, 1999, p.20). In addition the role of marketing is very important for a sport manager, in order to attract consumers, as marketing helps : 1. to guide a sporting organization in its selection of the â€Å"sport product† and its target costumers 2. to identify and monitor the activities of business competitors 3. to develop and implement promotional strategies 3. to develop and implement distribution strategies 4. to coordinate the research and information needed to carry out the marketing functions(above), audit their performance and help ensure their repeated success. (Trenberth, Collins, 1999, p.218). Sports managers need to understand also the strong need of : 1. financial management 2. share and stock market 3. mergers and acquisitions 4. sports law, commercial and international law 5. TV rights and EU law in European cases( Trenberth, Collins, 1999, p.279). Conclusion This paper has sought to highlight how commercialization and globalization has changed the worldwide picture of sports. As we can conclude a sport manager, in order to be competitive in the global marketplace and in order to be able to react to the changes of the international rules of commercialization have to be aware of the needs of the market and â€Å"consumers†-fans that address. According to Markle(1997), (as cited in Trenberth, Collins, 1999, p.281), â€Å"†¦sports managers need to understand the nature of the business and the disposition of the consumer through demographics, psychographics, socioeconomics, etc†¦sports managers need to built their business, the product and the perception of the product to be attractive and appealing †¦ to built relationships with sponsors, to learn their business needs and become an agency rather than a salesperson. They should under-promise and over-deliver†¦Ã¢â‚¬  Also we should always have in mind what Robert L. Boucher (1998, p.79) suggests : â€Å" call me naà ¯ve, but it is possible that today’s promoters of commercialism in sport have become intoxicated by sponsorship revenues? †¦is it right for a sport manager only to be conduit by which a sponsor can achieve greater market penetration? My contention is simply that in our quest for legitimation, we may have sold our souls to the interests of big business. It can be argued that much of what comprises the Sport Management domain is not related to business and producing entertainment for profit. In fact, a large percentage of sport enterprises in the global community are of an amateur nature where the motives of participants, spectators and administrators are of a more altruistic nature. Perhaps Chelladurai’s (1992) observation that there are really, in fact, two fields, that management of human services in sport and management of entertainment services through out spor t, is entirely accurate. In any event, the need to return in a balance in orientation and to refocus has never been more pressing†. References Beech J. & Chadwick S. (2004), â€Å"The Business of Sport Management†, Ashford Colour Press, Gosport Boucher R. (Journal of Sports Management,1998, 12,76-85), â€Å"Towards Achieving a Focal Point for Sport Management : A Binocular Perspecive†, Human Kinetics Publishers, Inc Encyclopedia of Britannica, on line, 2008. from http://www.britannica.com/eb/article-253580/sports Enjolras B, â€Å"Commercialization and the voluntary organization of sport:the Norwegian model under pressure?†, Paper prepared for the Seminar â€Å"idrett, samfunn og frivillig organisering†, NFR, 9-10/01/20011, from http://web.bi.no/forskning/isforg.nsf/62af2dc31b641632c12566f30039282c/6dd187f9b8d0a3c3c125696f003d6d3a/$FILE/Enjolras.PDF Harris, H.A. (1964). Greek athletes and athletics. London: Hutchinson. Lee and Lin, (2007). â€Å"The Global Flows of International Professional Baseball System†, from http://www.thesportjournal.org/2007Journal/Vol10-No4/07ping-chao.asp Mason D.(1999). â€Å"What is the sports product and who buys it? The marketing of professional sport leagues†. European Journal of Marketing, Vol.33, No.  ¾, 1999, pp. 402-418 Masteralexis L., Barr C., Hums M., (1998), â€Å"Principles And Practice of Sports Management†, United State of America :Aspen Publishers McGaughey S. and Liesch P. (2002). â€Å"The global sports-media nexus: reflexctions on the ‘super league saga’ in Australia†, Journal of Management Studies 39:3, may 2002. USA: Blackwell Publishers Professional Sports in Globalization: A Comparative Study of the Japanese Baseball and the Philippine Basketball†, from http://ccs.cla.kobe-u.ac.jp/staff/amano/WWW/amano.html Slack T., (1998). Studying the commercialization of sport: The need for critical analysis. From http://physed.otago.ac.nz/sosol/v1i1/v1i1a6.htm Trenberth L., Collins C. ( 1999), â€Å"Sport Business Management in New Zealand†, New Zealand: The Dunmore Press Walters G., (2008), from the lesson â€Å"The economics and governance of professional football†, Lecture 1 â€Å"the business of football: an historical perspective†, Birkbeck notes Wikipedia, 2008, from www.wikipedia.com Effect of Globalization and Commercialization on Sports Effect of Globalization and Commercialization on Sports â€Å" Critically evaluate how globalizing and commercial forces have influenced sports generally and football especially. You should also include in your analysis the influence of globilization and commercialization on the management and governance of organizations in light of Stewart and Smith’s (1999) unique features of sport. You should discuss the implications of these changes on the management of sporting organizations. You must be critical rather than descriptive in your analysis and refer to theory wherever possible† This paper seeks to present how commercialization and globalization have affected sports industry in our days and how sport managers have to respond to these two factors. Sports always were concerning human communities, and were at the centre of human activities. At the early 590 BC the Greek athletes were financially rewarded for an Olympic victory-winning (Harris, 1964). â€Å"Sports has not always had such an international flavour. Sports first spread across international borders through imperialistic efforts. As countries such as Great Britain colonised various areas throughout the world, sport was used to impose the conquerors culture on the colonised land† ( Masteralexis, Barr and Hums,1998, p.210). Nowdays sports attract the public interest and â€Å"Modern sports and modern mass media are both multibillion-dollar businesses. Elite sports cannot function as they do without the mass media to publicize and underwrite them. The huge market for sports equipment and team-related merchandise is to a large extent sustained by the medias 24-hour-a-day sports coverage, and the economic infrastructure of the mass media depends to a considerable extent on the capacity of sports to create large, loyal cohorts of readers, listeners, viewers, and interactive consumers† (http://www.britannica.com/eb/article-253580). Sport is a main interest in modern societies as more and more people participate like ever before. This massive growth of sport interest and activities has drove to main changes the major characteristics of sport. These changes that characterize sport are related to social changes as â€Å"among these changes some trends may be identified. First, sporting activities in western countries are characterized by a trend toward pluralisation i.e. by the increase in the number of sports that are practiced. At the same time sport activities know a process of diversification and differentiation: recreational, competitive and professional sports are becoming more and more separated. Second, sport activities are subject to a growing individualism. Sport is more and more seen as an option for an individual. The general ideology concerning sport has moved â€Å"from sport as a collective right to sport as an individual option† leading to the adoption of the principle of â€Å"let the user pay†. Individualism and pluralization may be seen as the cause of a trend toward the â€Å"marketization† (or commercialization ) of sport. In effect, sport is among the fastest growing leisure markets. All sorts of sport, and not only top sport are characterized by a growing involvement of money.† ( Enjolas, 2001). â€Å"Today, sport is big business and big businesses are heavily involved in sport. Athletes in the major spectator sports are marketable commodities, sports teams are traded on the stock market, sponsorship rights at major events can cost millions of dollars, network television stations pay large fees to broadcast games, and the merchandising and licensing of sporting goods is a major multi- national business. These trends are not just restricted to professional athletes and events, many of them are equally applicable to the so-called amateur sports† (Slack, 1998). Here is a selection of some examples that certificate the above : â€Å"a report published by Deloitte & Touche and Sport-Business Group has revealed that Manchester United heads football’s rich list with a turn over of 117m pounds. It is based upon turnover season 1999-2000. In the 2nd is Real Madrid with turnover of 103.7m. pounds.†, â€Å"Kellogg has signed its biggest ever UK sports sponsorship deal. It is linking its Nutri-Grain brand with Rugby League’s Challenge Cup. Kellogg will invest more than 1 million pounds into the sponsorship.† , â€Å"Musicians, sports stars and actors are rapidly overhauling established business tycoons as some America’s wealthiest young people.†, â€Å"Hays and Robertson is planning a two-way floating International Brands Licensing, the Admiral and Mountain Equipment brand business on Aim in June 2002, in an attempt to raise its market value to 11.5 m. pounds. Hays and Robertson will then join with Sky in a deal to sell England kits and other football kits later on in the year and focus on purchasing licenses for other brands for UK distribution.†(as cited in Beech and Chadwick, 2004, p. 8-9). Also as cited in McGaughey and Liesch (2002) ague that, â€Å"†¦ sport has gradually commercialized through the growth of spectatorship, with revenues being generated via gate-takings and activities such as on-course betting (Rowe, 1996). While the advent of ‘live’ broadcasting and the commentary of sports through radio and television initially resulted in declining revenue for sporting bodies, popular sports have increasingly entered more economically rewarding contracts with television interests, with ‘the negotiation of television contracts rapidly becoming the biggest issue in the game’†¦Ã¢â‚¬  (p.384). According to Beech and Chadwick (2004), the development of a sport as a business is characterized by a sequence of phases. These phases are: the foundation of the sport, its codification, stratification, professionalisation, , post-professionalisation, commercialization and post-commercialization. The commercialization of a sport involves the development of an â€Å"overtly business context, external organizations see the opportunity of using the sport for their own purposes, typically marketing in the forms of sponsorship – involving governing bodies, leagues and clubs – and endorsement – involving players. If the sport organizations, leagues and clubs are inept in their management of the greatly increased financial revenues which become available, they will become available, they will come under pressure to the extent that some professional clubs in particular may be forced out of existence† (p.6). The commercialization in the English soccer began at the end of 1960, when Texaco (an oil company) and Watneys (a brewery) offered sponsorship to cups (Beech and Chadwick, 2004). â€Å" †¦by the end of the 1990s commercialization had become firmly embedded across the whole of the top leagues as well as the FA, with sponsorship of a range of events and facilities, including individual stadia, common practice. Clubs websites had become integrated with betting companies, mobile phone companies and other external organisations, typically offering directly soccer-related services. Weaker (in terms of financial success) clubs have faced major pressures such as being forced into administration.† (p.7). Some examples that present the commercialization in the 1990s are â€Å"†¦ between January 1993 and January 1997, shares in football sector rose 774per cent, outperforming stock market by a factor of 10.†( Marrow, 1999), â€Å"†¦18 month period between 1995 and 1996, shares in Manchester United and Tottenham rose 336 per cent and 368 per cent respectively.† (Marrow, 1999), â€Å"many individuals made slot of money from stock market floatation as Hall Family (Newcastle): 3m 1989-1992- sold a 41.6 per cent stake for 55m. pounds.† (Walters G, 2008, Lecture 1, Birkbeck notes). The commercialization of the sports has led to the commercial consumer income e.g. shirt sales, the commercial sponsorship income e.g. shirt sponsorship, the stadia development, the increasing of supporters-fans, matches are scheduled for tv audience, the merchandising have become more aggressive, expensive and targeted, the tickets price is higher (Walters G, 2008, Lecture 1, Birkbeck notes). Here are some comments about the commercialization in football: â€Å" One of the reasons the fanzines are not encouraged is because the clubs fear any threat, small or large, to their complete control of merchandising income. Clearly fans want to identify with their clubs and if control also means ensuring that certain basic standards of product and service are met then that’s not necessarily a bad thing†¦the trouble lies with the way that merchandising has taken over at the expense of developing almost any other form of identification with the club† (Perryman, 1997, p.6), à ¢â‚¬Å"this should have been a golden age, a perfect time to be a football supporter. Heysel and Hillsborough were in the past. We had seen off the hooligans and nearly all the fences. Where we were once the enemy within, we were now the height of fashion†¦ tv programmes, plays and even opera took an interest†¦ football shirts were everywhere. There was a boom†¦ this should have been everything we ever wanted. Instead, just when it was, at last, all right to be a football fan, everything went sour†¦Ã¢â‚¬ ( Horton, 1997, exploitation 13-14). â€Å"Globalization can be described as a process by which the people of the world are unified into a single society. This process is a combination of economic, technological, sociocultural and political forces† (Wikipedia, 2008). â€Å"In sports, globalization does not mean promoting international games and joining test matches or international competitions. It is a temporary event with minimal lasting effects and therefore is just called internationalization. The globalization of sports intimidates sports organizations that hold the right of franchise in these countries. So, it is a big problem for the professional associations, like those in baseball and soccer in Japan and in Korea and basketball in the Philippines. Sports management is something that is not directly related to globalization.   But, today, due to the wide coverage of media and the popularity of sports, globalization is an inevitable issue, even for the local sports organizations. The international sports enterprises are always looking for a chance to invade a new market, and in this sense, sports is very similar to agricultural and industrial products† (http://ccs.cla.kobe-u.ac.jp/staff/amano/WWW/amano.html, 2008). Also â€Å"the global development of sport has also accelerated from the 1980s. For example, one can find the flows from country to country of sports goods, equipment, and landscapes have grown such as the development of the media-sport production complex and projects images to global audiences.†(Lee and Lin, 2007, â€Å"the Sport Journal†). According to Masteralexis, Barr and Hums (1998), â€Å"Sport is subject to many of the same forces that are increasing the global distribution of consumer and entertainment products today† (p.209) as sports are affected by international influences as athletes play professionally in foreign countries, people watch sport events from other countries and they consume products of foreign teams. The sports industry like the general business, have realized that they have to expand their boundaries in order to sell their products in the global marketplace, by creating â€Å"products that they have the same appeal and generate the same demand in all corners of the world† (p.212) considering the different cultures, laws, languages, customs, traditions. â€Å"Efforts in globalizing the sport product can be seen on two fronts: 1. corporations are attempting to utilize the sport theme and sport products to enter the international marketplace and 2. professional sport leagues are attempting to spread the popularity of their leagues and associated products (televised games, licensed sport products, etc. ) overseas† (p.213). As an example â€Å"†¦many sport leagues, particularly those in North America, have sought out global markets through expanding television broadcasting and licensing, and by developing new leagues to introduce their specific sports to new geographic areas (Rushin, 1993). The most obvious example of this is the World League of American Football (NFL Europe) which despite financial losses, is seen as a means to introduce the professional football product to Europe, and expand television interests (King, 1996). In this way, professional sport leagues seeks out new revenue opportunities in many different markets†¦Ã¢â‚¬  ( Mason, 1999, p.406). Trenberh and Collins, 1994, suggested five â€Å"manifest market conditions† that affects the sports industry and the sports managers work: â€Å"1.a trend toward a increased professionalism in leisure and sports organizations 2. continued development of commercial forms of sport 3. maturation and normalization of career structures in leisure and sport 4. a mounting awareness of the need for fiscal accountability in the public and non-profit sectors and 5. the targeting of management skills by government as a way of enhancing sport systems ‘effectiveness’† (p.276). According to Boucher(1998), â€Å"†¦there is n question that the field of Sports Management has grown and developed at a rapid race, particularly over the past decade. Concurrent with this growth have been advancements made by professional and academic associations, formed to further needs of a variety of individuals who are affiliated with Sports Management†. Sport managers have to be aware of the changes that impact their work environment and have to be capable of knowing the new technology, which affects the sports industry and have to understand that sport and sport management as a whole, is growing as a popularity worldwide and sport managers themselves should learn, understand and respect the â€Å"differences when dealing in the international sport marketplace† (Masteralexis, Barr and Hums, 1998, p. 36), â€Å" †¦ it is imperative that sport managers understand the issues surrounding the governance and management of international sport†¦Ã¢â‚¬  (Masteralexis, Barr and Hums, 1998, p. 213). In order to manage the sport product, sport managers should always consider that: â€Å"1. the sport product is intangible and subjective making it difficult to ensure costumer satisfaction 2. the sport product is inconsistent and unpredictable 3. the sport product is a perishable commodity, developed in anticipation of demand and produced and consumed simultaneously 4. aspects of financing and budgeting for sports organizations differ from those of a typical business 5. for a manager there is a highly complex network of stakeholders ranging from government agencies to sponsors, volunteers and members 6. sport enterprises earn significant income from sources extraneous to the sale of the service(e.g. sponsorship and television rights) 7. managers of sport leagues must heighten competition to be successful, not eliminate it† (Trenberth, Collins, 1999, p.20). In addition the role of marketing is very important for a sport manager, in order to attract consumers, as marketing helps : 1. to guide a sporting organization in its selection of the â€Å"sport product† and its target costumers 2. to identify and monitor the activities of business competitors 3. to develop and implement promotional strategies 3. to develop and implement distribution strategies 4. to coordinate the research and information needed to carry out the marketing functions(above), audit their performance and help ensure their repeated success. (Trenberth, Collins, 1999, p.218). Sports managers need to understand also the strong need of : 1. financial management 2. share and stock market 3. mergers and acquisitions 4. sports law, commercial and international law 5. TV rights and EU law in European cases( Trenberth, Collins, 1999, p.279). Conclusion This paper has sought to highlight how commercialization and globalization has changed the worldwide picture of sports. As we can conclude a sport manager, in order to be competitive in the global marketplace and in order to be able to react to the changes of the international rules of commercialization have to be aware of the needs of the market and â€Å"consumers†-fans that address. According to Markle(1997), (as cited in Trenberth, Collins, 1999, p.281), â€Å"†¦sports managers need to understand the nature of the business and the disposition of the consumer through demographics, psychographics, socioeconomics, etc†¦sports managers need to built their business, the product and the perception of the product to be attractive and appealing †¦ to built relationships with sponsors, to learn their business needs and become an agency rather than a salesperson. They should under-promise and over-deliver†¦Ã¢â‚¬  Also we should always have in mind what Robert L. Boucher (1998, p.79) suggests : â€Å" call me naà ¯ve, but it is possible that today’s promoters of commercialism in sport have become intoxicated by sponsorship revenues? †¦is it right for a sport manager only to be conduit by which a sponsor can achieve greater market penetration? My contention is simply that in our quest for legitimation, we may have sold our souls to the interests of big business. It can be argued that much of what comprises the Sport Management domain is not related to business and producing entertainment for profit. In fact, a large percentage of sport enterprises in the global community are of an amateur nature where the motives of participants, spectators and administrators are of a more altruistic nature. Perhaps Chelladurai’s (1992) observation that there are really, in fact, two fields, that management of human services in sport and management of entertainment services through out spor t, is entirely accurate. In any event, the need to return in a balance in orientation and to refocus has never been more pressing†. References Beech J. & Chadwick S. (2004), â€Å"The Business of Sport Management†, Ashford Colour Press, Gosport Boucher R. (Journal of Sports Management,1998, 12,76-85), â€Å"Towards Achieving a Focal Point for Sport Management : A Binocular Perspecive†, Human Kinetics Publishers, Inc Encyclopedia of Britannica, on line, 2008. from http://www.britannica.com/eb/article-253580/sports Enjolras B, â€Å"Commercialization and the voluntary organization of sport:the Norwegian model under pressure?†, Paper prepared for the Seminar â€Å"idrett, samfunn og frivillig organisering†, NFR, 9-10/01/20011, from http://web.bi.no/forskning/isforg.nsf/62af2dc31b641632c12566f30039282c/6dd187f9b8d0a3c3c125696f003d6d3a/$FILE/Enjolras.PDF Harris, H.A. (1964). Greek athletes and athletics. London: Hutchinson. Lee and Lin, (2007). â€Å"The Global Flows of International Professional Baseball System†, from http://www.thesportjournal.org/2007Journal/Vol10-No4/07ping-chao.asp Mason D.(1999). â€Å"What is the sports product and who buys it? The marketing of professional sport leagues†. European Journal of Marketing, Vol.33, No.  ¾, 1999, pp. 402-418 Masteralexis L., Barr C., Hums M., (1998), â€Å"Principles And Practice of Sports Management†, United State of America :Aspen Publishers McGaughey S. and Liesch P. (2002). â€Å"The global sports-media nexus: reflexctions on the ‘super league saga’ in Australia†, Journal of Management Studies 39:3, may 2002. USA: Blackwell Publishers Professional Sports in Globalization: A Comparative Study of the Japanese Baseball and the Philippine Basketball†, from http://ccs.cla.kobe-u.ac.jp/staff/amano/WWW/amano.html Slack T., (1998). Studying the commercialization of sport: The need for critical analysis. From http://physed.otago.ac.nz/sosol/v1i1/v1i1a6.htm Trenberth L., Collins C. ( 1999), â€Å"Sport Business Management in New Zealand†, New Zealand: The Dunmore Press Walters G., (2008), from the lesson â€Å"The economics and governance of professional football†, Lecture 1 â€Å"the business of football: an historical perspective†, Birkbeck notes Wikipedia, 2008, from www.wikipedia.com